Automotive Sun Visor Market | Acumen Research and Consulting

Automotive Sun Visor Market Highlights

• Global automotive sun visor market revenue is poised to garner USD 19.9 billion by 2032 with a CAGR of 5.5% from 2024 to 2032
• Asia-Pacific automotive sun visor market value occupied around USD 5 billion in 2023
• Asia-Pacific automotive sun visor market growth will record a CAGR of more than 6.2% from 2024 to 2032
• Among product type, the conventional sun visor sub-segment generated more than USD 11.8 billion revenue in 2023
• Based on surface material, the vinyl sub-segment generated around 52% automotive sun visor market share in 2023
• Expansion in autonomous vehicles may drive the need for sun visors with added functionalities is a popular automotive sun visor market trend that fuels the industry demand

Automotive sun visor is a component installed in the interior of vehicle just above the windshield. These are designed to protect the eyes of drivers and passengers from sunlight with a hinged flap that is adjustable. Automotive sun visor are of two types one is fixed and extendable sun visor with or without mirror. The sun visor is made up of a variety of parts, including a mirror plate, electric cords, screws and padding. Increased electric car manufacturing is predicted to drive industry demand during the automotive sun visor market forecast period.

Global Automotive Sun Visor Market Dynamics

Market Drivers

• Increasing demand for enhanced vehicle safety features is driving sun visor adoption
• Rising consumer preference for vehicles with advanced interiors
• Growth in the automotive industry, especially in emerging markets, fuels sun visor sales
• Technological advancements in sun visor designs, such as integrated lighting, attract buyers

Market Restraints

• High costs of advanced sun visors may limit adoption in budget vehicles
• The availability of aftermarket alternatives hampers OEM sun visor sales
• Fluctuating raw material prices pose challenges to manufacturers

Market Opportunities

• Growing electric vehicle (EV) market offers new avenues for sun visor innovations
• Increasing focus on passenger comfort creates demand for customizable sun visors
• Rising adoption of smart technologies in vehicles opens opportunities for intelligent sun visors

Automotive Sun Visor Market Report Coverage

Automotive Sun Visor Market Insights

The major factor bolster the growth of market and is expected to grow during forecast period is due to increasing demand for automotive sun visor among consumers to block the sunlight and also to maintain the temperature in the vehicle. Furthermore, rising adoption of varieties of automotive sun visor with application such as passenger vehicle, commercial vehicle and electric vehicle is expected to fuel the growth of market. Also increasing advancement in technology is driving the growth of automotive sun visor market. However, the high cost of automotive sun visor in the vehicle can hamper to some extent, and is likely to curb the growth of global automotive sun visor market.

The automotive sun visor market is categorized as passenger, commercial and electric vehicle in terms of application. Owing to continuous increase in demand for passenger vehicles in the globe, demand for automotive sun visor is likely to be increased throughout the forecast period. Stable economic condition in developed countries, decrease in bank interest rates and rapid urbanization are expected to increase the demand of passenger vehicle. The adoption of electric vehicle is driving government policies in the sector of green transport to reduce emissions of pollution around the globe. Rises in electric vehicle production are expected to fuel industry demand during the automotive sun visor industry forecast period.

Automotive Sun Visor Market Segmentation

The worldwide market for automotive sun visor is split based on product type, surface material, application, sales channel, and geography.

Automotive Sun Visor Product Types

• Conventional Sun Visor
• LCD Sun Visor

According to automotive sun visor industry analysis, the conventional sun visor category leads the market due to its vast applicability across a variety of vehicle models. These visors are simple, inexpensive, and long-lasting, offering crucial protection from sunshine and glare while ensuring driver comfort and safety. Because of their low cost and ease of manufacture, they are appealing options for both economy and mid-range cars. Furthermore, traditional sun visors are compatible with most vehicle interiors, making them a practical option that does not require complex technology. This tried-and-true shape continues to dominate the market, whereas other technologies, such as LCD sun visors, have struggled to gain traction due to their higher costs and niche appeal.

Automotive Sun Visor Surface Materials

• Vinyl
• Fabric
• Others

Vinyl has dominated the vehicle sun visor business because to its superior durability and cost. Vinyl-covered sun visors are popular among producers and consumers because of their extended lifespan and ease of maintenance. These visors have a smooth, sleek texture that resists wear, stains, and fading, making them popular among drivers and passengers. Furthermore, vinyl materials provide more design flexibility, allowing automakers to create sun visors that match a wide range of interior styles while maintaining affordability. The increasing demand for robust, low-maintenance materials, especially in budget and mid-range vehicles, drives the popularity of vinyl sun visors, reinforcing their market dominance.

Automotive Sun Visor Applications

• Passenger Vehicle
• Commercial Vehicle
• Electric Vehicle

The passenger vehicle sector leads the automotive sun visor market, owing to the sheer number of passenger automobiles on the road worldwide. This supremacy is due to the strong production and sales of sedans, SUVs, and hatchbacks, which account for the vast majority of cars created. Sun visors are a crucial component in these cars, providing glare protection for the driver and passengers. Furthermore, as the number of personal automobiles increases, particularly in developing nations, so does the demand for sun visors in passenger vehicles. Automakers are attempting to improve comfort and convenience features, such as making sun visors standard on most passenger vehicles, thereby consolidating the segment's leading position.

Automotive Sun Visor Sales Channels

• OEM (Original Equipment Manufacturer)
• Replacement

The OEM (Original Equipment Manufacturer) segment of the automotive sun visor market is expected to create significant revenue. This is largely due to sun visors being directly integrated into the vehicle production process. Sun visors are meant to blend smoothly with the interior, ensuring a flawless fit and finish, as automakers strive to improve vehicle appearances and functionality. Furthermore, rising global vehicle production and increased consumer demand for improved sun visors with features such as LED mirrors or vanity options drive OEM sales. OEM parts are selected by automakers because of their long-term durability and warranty, ensuring ongoing revenue development in this market.

Automotive Sun Visor Market Regional Outlook

North America

• U.S.
• Canada

Europe

• U.K.
• Germany
• France
• Spain
• Rest of Europe

Asia-Pacific

• India
• Japan
• China
• Australia
• South Korea
• Rest of Asia-Pacific

Latin America

• Brazil
• Mexico
• Rest of Latin America

The Middle East & Africa

• South Africa
• GCC Countries
• Rest of the Middle East & Africa (ME&A)

Automotive Sun Visor Market Regional Analysis

In terms of automotive sun visor market analysis, Asia-Pacific hold the largest share of the market and is expected to dominant the global industry due to presence of automotive companies in India, Japan, China and South Korea. Asia Pacific is expected to hold more than 40% share of the global market. The region growth in automotive demand is expected to fuel the automotive sun visor market during the projected period. The automotive sun visor market in the region is expected to drive the market during forecast period due to rise in production and sales of electric vehicles, especially in China. Electric vehicle trends are likely to expand the use of sun visors in the automobile market in Europe. The automotive sun visor market in North America is expected to fuel the forecast period with rising numbers of light vehicles and strict safety norms.

Automotive Sun Visor Market Players

Some of the top automotive sun visor companies offered in our report includes GUMOTEX, Grupo Antolin, KASAI KOGYO CO., LTD., Atlas Holdings, FOMPAK, HOWA TEXTILE INDUSTRY CO., LTD., BRACE, Benecke-Kaliko AG, GRIOS sro, and Irvin Automotive Products, Inc.