The global wireless audio devices market is anticipated to grow at a CAGR of around 19.2% during the forecast period 2021 to 2028 and to reach around US$ 193.5 Bn by 2028.
Market Dynamics
Increasing consumer spending on consumer electronics and rising demand for infotainment systems are major factor expected to driven the growth of global market. In addition, increasing demand for smart electronic devices such as headphones, microphones, speakers, sound bars, and audio systems, radio tuners, and others, rapid technological advancements by major players, and approach towards development of wireless devices are major factors expected to driven the growth of target market.
Major players are focused on enhancing the business presence through strategic merger & acquisition and partnerships in order to enhance the product portfolio this is expected to boost the growth of target market.
In 2020, HRX partnered with Flipkart Group in order to launch their very first range of audio devices. The product range comprises wireless earbuds, two types of neckband headphones, Bluetooth earphones and a portable Bluetooth speaker. This is expected to help the company to enhance the customer base.
In 2018, Sound Devices a global leader in portable and installed production sound and video products for a wide range of professional applications acquired Audio Limited. This acquisition is expected to help the company to enhance the customer base and business presence.
In 2016, Logitech International S.A. a manufacturer of computer peripherals and software acquired Jaybird. The acquisition was worth US$ 50 Mn and is expected to help the company in growth of audio and music-listening products.
In addition, high investment by major players for R&D activities and approach towards introduction of innovative solutions are other factors expected to support the growth of target market.
In 2020, Xiaomi Corporation a global company producing quality products at honest pricing launched Redmi AirDots S new wireless audio product. This product launch is expected to help the company to enhance the customer base.
In 2019, Lenovo a multinational technology company launched HT10 TWS flagship airbuds, bluetooth headsets and a digital voice recorder.
In 2019, Sound One launched V9 Bluetooth wireless headphones that comes with Bluetooth 5.0 technology and has a range of up to 33 feet. This is expected to attract new customer and enhance the profit ratio of the company.
However, factors such as of high cost of devices and stringent government regulations related to product approval are expected to hamper the growth of global market. In addition, side effect of the frequency in ears is expected to challenge the growth of target market.
Advancements is wireless products by major players and approach towards integration of features such as health tracker and controlling of connected home appliances along with innovative product offerings are factors responsible to create new opportunities for players operating in the target market over the forecast period. In addition, increasing partnership and agreements between regional and international players is expected to support the revenue transaction of the target market.
Segment Analysis by Region
The market in North America is expected to account for significant revenue share owing to rising demand form smart devices that provide more flexibility and connectivity as compared to old devices. In addition, presence of large number of players operating in the country and innovative product offerings is expected to support the growth of target market.
Business development activities by major players through merger & acquisitions and approach towards increasing the consumer reach through adoption of online sale are factors responsible to impact the target market growth.
Competitive Landscape
The global market is high highly competitive due to presence of large number of players and innovative product offerings. In addition, business expansion activities through partnerships and agreements are factors expected to further increase the competition.
Report coverage
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Market
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Global Wireless Audio Devices Market
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Analysis Period
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2017 - 2028
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Base Year
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2020
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Forecast Data
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2021 - 2028
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Market Stratification
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Product, Technology, Distribution Channel, Application, and Geography
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Regional Scope
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North America, Europe, Asia Pacific, Latin America, and Middle East & Africa
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Report Coverage
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Market Trends, Drivers, Restraints, Competitive Analysis, Player Profiling, Regulation Analysis
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Wireless Audio Devices Market Segment Analysis, 2020
The global market is segmented into product, technology, distribution channel and application. The product segment is bifurcated into wireless headsets & microphones, wireless speaker systems, sound bars, and others. Among product the wireless headsets & microphones is expected to account for significant revenue share in the target market due to high consumer spending on smart electronic devices.
The technology segment is further divided into bluetooth, Wi-Fi, airplay, and others and the airplay is expected to witness faster growth in the global market over the forecast period. Among the distribution channel the online segment is expected to account for major revenue share owing to high consumer preference of online buying.
The players profiled in the report are Shure, Bose Corporation, Vizio Inc., Sennheiser Electronic GmBH, Koninklijke Philips N.V., DEI Holdings Inc., Sony Corporation, Philips Electronics Corporation, Logitech International SA, Avnera Corporation, Apple Inc., Harman International Inc., Sonos Inc., and VOXX International Corporation.
Market Segmentation
Market By Product
Wireless Headsets & Microphones
Wireless Speaker Systems
Sound Bars
Others
Market By Technology
Bluetooth
Wi-Fi
Airplay
Others (Sonos and SKAA)
Market By Distribution Channel
Online
Offline
Market By Application
Commercial
Consumer
Automotive
Others (Defense & Security)
Market By Region
North America
• U.S.
• Canada
Europe
• U.K.
• Germany
• France
• Spain
• Rest of Europe
Asia-Pacific
• China
• Japan
• India
• Australia
• South Korea
• Rest of Asia-Pacific
Latin America
• Brazil
• Mexico
• Rest of Latin America
Middle East & Africa
• GCC
• South Africa
• Rest of Middle East & Africa
CHAPTER 1.Industry Overview of Wireless Audio Devices
1.1.Definition and Scope
1.1.1.Definition of Wireless Audio Devices
1.1.2.Market Segmentation
1.1.3.Years Considered for the Study
1.1.4.Assumptions and Acronyms Used
1.1.4.1.Market Assumptions and Market Forecast
1.1.4.2.Acronyms Used in Global Wireless Audio Devices Market
1.2.Summary
1.2.1.Executive Summary
1.2.2.Wireless Audio Devices Market By Product
1.2.3.Wireless Audio Devices Market By Distribution Channel
1.2.4.Wireless Audio Devices Market By Technology
1.2.5.Wireless Audio Devices Market By Application
1.2.6.Wireless Audio Devices Market by Regions
CHAPTER 2.Research Approach
2.1.Methodology
2.1.1.Research Programs
2.1.2.Market Size Estimation
2.1.3.Market Breakdown and Data Triangulation
2.2.Data Source
2.2.1.Secondary Sources
2.2.2.Primary Sources
CHAPTER 3.Market Dynamics And Competition Analysis
3.1.Market Drivers
3.1.1.Driver 1
3.1.2.Driver 2
3.2.Restraints and Challenges
3.2.1.Restrain 1
3.2.2.Restrain 2
3.3.Growth Opportunities
3.3.1.Opportunity 1
3.3.2.Opportunity 2
3.4.Porter’s Five Forces Analysis
3.4.1.Bargaining Power of Suppliers
3.4.2.Bargaining Power of Buyers
3.4.3.Threat of Substitute
3.4.4.Threat of New Entrants
3.4.5.Degree of Competition
3.5.Regulatory Compliance
3.6.Competitive Landscape, 2019
3.6.1.Player Positioning Analysis
3.6.2.Key Strategies Adopted By Leading Players
CHAPTER 4.Wireless Audio Devices Market By Product
4.1.Introduction
4.2.Wireless Audio Devices Revenue By Product
4.2.1.Wireless Audio Devices Revenue (US$ Mn) and Forecast, By Product, 2017-2028
4.2.2.Wireless Headsets & Microphones
4.2.2.1.Wireless Headsets & Microphones Market Revenue (US$ Mn) and Growth Rate (%), 2017-2028
4.2.3.Wireless Speaker Systems
4.2.3.1.Wireless Speaker Systems Market Revenue (US$ Mn) and Growth Rate (%), 2017-2028
4.2.4.Sound Bars
4.2.4.1.Sound Bars Market Revenue (US$ Mn) and Growth Rate (%), 2017-2028
4.2.5.Others
4.2.5.1.Others Market Revenue (US$ Mn) and Growth Rate (%), 2017-2028
CHAPTER 5.Wireless Audio Devices Market Revenue By Distribution Channel
5.1.Introduction
5.2.Wireless Audio Devices Revenue (US$ Mn) By Distribution Channel
5.2.1.Wireless Audio Devices Revenue (US$ Mn) and Forecast By Distribution Channel, 2017-2028
5.2.2.Online
5.2.2.1.Online Market Revenue (US$ Mn) and Growth Rate (%), 2017-2028
5.2.3.Offline
5.2.3.1.Offline Market Revenue (US$ Mn) and Growth Rate (%), 2017-2028
CHAPTER 6.Wireless Audio Devices Market By Technology
6.1.Introduction
6.2.Wireless Audio Devices Revenue (US$ Mn) By Technology
6.2.1.Wireless Audio Devices Revenue (US$ Mn) and Forecast By Technology, 2017-2028
6.2.2.Bluetooth
6.2.2.1.Bluetooth Market Revenue (US$ Mn) and Growth Rate (%), 2017-2028
6.2.3.Wi-Fi
6.2.3.1.Wi-Fi Market Revenue (US$ Mn) and Growth Rate (%), 2017-2028
6.2.4.Airplay
6.2.4.1.Airplay Market Revenue (US$ Mn) and Growth Rate (%), 2017-2028
6.2.5.Others (Sonos and SKAA)
6.2.5.1.Others (Sonos and SKAA) Market Revenue (US$ Mn) and Growth Rate (%), 2017-2028
CHAPTER 7.Wireless Audio Devices Market By Application
7.1.Introduction
7.2.Wireless Audio Devices Revenue (US$) By Application
7.2.1.Wireless Audio Devices Revenue (US$ Mn) and Forecast By Application, 2017-2028
7.3.Commercial
7.3.1.Commercial Market Revenue (US$ Mn) and Growth Rate (%), 2017-2028
7.4.Consumer
7.4.1.Consumer Market Revenue (US$ Mn) and Growth Rate (%), 2017-2028
7.5.Automotive
7.5.1.Automotive Market Revenue (US$ Mn) and Growth Rate (%), 2017-2028
7.6.Others (Defense & Security)
7.6.1.Others (Defense & Security) Market Revenue (US$ Mn) and Growth Rate (%), 2017-2028
CHAPTER 8.North America Wireless Audio Devices Market By Country
8.1.North America Wireless Audio Devices Overview
8.2.U.S.
8.2.1.U.S. Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Product, 2017-2028
8.2.2.U.S. Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Distribution Channel, 2017-2028
8.2.3.U.S. Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Technology, 2017-2028
8.2.4.U.S. Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Application, 2017-2028
8.3.Canada
8.3.1.Canada Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Product, 2017-2028
8.3.2.Canada Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Distribution Channel, 2017-2028
8.3.3.Canada Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Technology, 2017-2028
8.3.4.Canada Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Application, 2017-2028
8.4.North America PEST Analysis
CHAPTER 9.Europe Wireless Audio Devices Market By Country
9.1.Europe Wireless Audio Devices Market Overview
9.2.U.K.
9.2.1.U.K. Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Product, 2017-2028
9.2.2.U.K. Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Distribution Channel, 2017-2028
9.2.3.U.K. Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Technology, 2017-2028
9.2.4.U.K. Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Application, 2017-2028
9.3.Germany
9.3.1.Germany Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Product, 2017-2028
9.3.2.Germany Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Distribution Channel, 2017-2028
9.3.3.Germany Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Technology, 2017-2028
9.3.4.Germany Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Application, 2017-2028
9.4.France
9.4.1.France Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Product, 2017-2028
9.4.2.France Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Distribution Channel, 2017-2028
9.4.3.France Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Technology, 2017-2028
9.4.4.France Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Application, 2017-2028
9.5.Spain
9.5.1.Spain Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Product, 2017-2028
9.5.2.Spain Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Distribution Channel, 2017-2028
9.5.3.Spain Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Technology, 2017-2028
9.5.4.Spain Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Application, 2017-2028
9.6.Rest of Europe
9.6.1.Rest of Europe Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Product, 2017-2028
9.6.2.Rest of Europe Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Distribution Channel, 2017-2028
9.6.3.Rest of Europe Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Technology, 2017-2028
9.6.4.Rest of Europe Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Application, 2017-2028
9.7.Europe PEST Analysis
CHAPTER 10.Asia Pacific Wireless Audio Devices Market By Country
10.1.Asia Pacific Wireless Audio Devices Market Overview
10.2.China
10.2.1.China Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Product, 2017-2028
10.2.2.China Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Distribution Channel, 2017-2028
10.2.3.China Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Technology, 2017-2028
10.2.4.China Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Application, 2017-2028
10.3.Japan
10.3.1.Japan Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Product, 2017-2028
10.3.2.Japan Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Distribution Channel, 2017-2028
10.3.3.Japan Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Technology, 2017-2028
10.3.4.Japan Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Application, 2017-2028
10.4.India
10.4.1.India Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Product, 2017-2028
10.4.2.India Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Distribution Channel, 2017-2028
10.4.3.India Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Technology, 2017-2028
10.4.4.India Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Application, 2017-2028
10.5.Australia
10.5.1.Australia Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Product, 2017-2028
10.5.2.Australia Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Distribution Channel, 2017-2028
10.5.3.Australia Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Technology, 2017-2028
10.5.4.Australia Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Application, 2017-2028
10.6.South Korea
10.6.1.South Korea Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Product, 2017-2028
10.6.2.South Korea Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Distribution Channel, 2017-2028
10.6.3.South Korea Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Technology, 2017-2028
10.6.4.South Korea Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Application, 2017-2028
10.7.Rest of Asia-Pacific
10.7.1.Rest of Asia-Pacific Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Product, 2017-2028
10.7.2.Rest of Asia-Pacific Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Distribution Channel, 2017-2028
10.7.3.Rest of Asia-Pacific Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Technology, 2017-2028
10.7.4.Rest of Asia-Pacific Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Application, 2017-2028
10.8.Asia Pacific PEST Analysis
CHAPTER 11.Latin America Wireless Audio Devices Market By Country
11.1.Latin America Wireless Audio Devices Market Overview
11.2.Brazil
11.2.1.Brazil Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Product, 2017-2028
11.2.2.Brazil Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Distribution Channel, 2017-2028
11.2.3.Brazil Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Technology, 2017-2028
11.2.4.Brazil Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Application, 2017-2028
11.3.Mexico
11.3.1.Mexico Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Product, 2017-2028
11.3.2.Mexico Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Distribution Channel, 2017-2028
11.3.3.Mexico Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Technology, 2017-2028
11.3.4.Mexico Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Application, 2017-2028
11.4.Rest of Latin America
11.4.1.Rest of Latin America Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Product, 2017-2028
11.4.2.Rest of Latin America Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Distribution Channel, 2017-2028
11.4.3.Rest of Latin America Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Technology, 2017-2028
11.4.4.Rest of Latin America Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Application, 2017-2028
CHAPTER 12.Middle East & Africa Wireless Audio Devices Market By Country
12.1.Middle East & Africa Wireless Audio Devices Market Overview
12.2.Saudi Arabia
12.2.1.Saudi Arabia Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Product, 2017-2028
12.2.2.Saudi Arabia Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Distribution Channel, 2017-2028
12.2.3.Saudi Arabia Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Technology, 2017-2028
12.2.4.Saudi Arabia Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Application, 2017-2028
12.3.UAE
12.3.1.UAE Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Product, 2017-2028
12.3.2.UAE Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Distribution Channel, 2017-2028
12.3.3.UAE Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Technology, 2017-2028
12.3.4.UAE Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Application, 2017-2028
12.4.Rest of Middle East & Africa
12.4.1.Rest of Middle East & Africa Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Product, 2017-2028
12.4.2.Rest of Middle East & Africa Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Distribution Channel, 2017-2028
12.4.3.Rest of Middle East & Africa Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Technology, 2017-2028
12.4.4.Rest of Middle East & Africa Wireless Audio Devices Market Revenue (US$ Mn) and Forecast By Application, 2017-2028
CHAPTER 13.Player Analysis Of Wireless Audio Devices
13.1.Wireless Audio Devices Market Company Share Analysis
13.2.Competition Matrix
13.2.1.Competitive Benchmarking of key players by price, presence, market share, and R&D investment
13.2.2.New Product Launches and Product Enhancements
13.2.3.Mergers And Acquisition In Global Wireless Audio Devices Market
13.2.4.Partnership, Joint Ventures and Strategic Alliances/ Sales Agreements
CHAPTER 14.Company Profile
14.1.Shure
14.1.1.Company Snapshot
14.1.2.Business Overview
14.1.3.Financial Overview
14.1.3.1.Revenue (US$ Mn), 2019
14.1.3.2.Shure 2019 Wireless Audio Devices Business Regional Distribution
14.1.4.Product/ Service and Specification
14.1.5.Recent Developments & Business Strategy
14.1.6.Manufacturing Plant Footprint Analysis
14.2.Bose Corporation
14.3.Vizio Inc.
14.4.Sennheiser Electronic GmBH
14.5.Koninklijke Philips N.V.
14.6.DEI Holdings Inc.
14.7.Sony Corporation
14.8.Philips Electronics Corporation
14.9.Logitech International SA
14.10.Avnera Corporation
14.11.Apple Inc.
14.12.Harman International Inc.
14.13.Sonos Inc.
14.14.VOXX International Corporation
14.15.Others
