Market Dynamics

Increasing incidences of chronic infectious diseases, increasing health awareness activities by the government, coupled with high demand for disinfectants solutions from hospitals and clinics in order to keep the surface clean are some major factors expected to drive the growth of global market. In addition, players operating in the target market are adopting various marketing techniques in order to increase the consumer base. With the rising pandemic effect across the globe players are focused on increasing the awareness related to various disinfectant solutions which is another important factors expected to further support the growth of target market. In 2020, with the rising pandemic effect Reckitt Benckiser launched a campaign “DisinfectToProtect” with the view to increase awareness related to disinfection among consumers.

Major players are investing for product development as they are introducing innovative products in order to attract new customer which is another important factors expected to further impact the growth of target market positively.

• In 2020, ITC a health hygiene product company launched zero contact Savlon surface disinfectant spray. This is expected to attract the customers and enhance the revenue.
• In 2020, CavinKare a leading seller of hair and skin care products launch of disinfectant brand Bacto-V for cleaning and sanitising gadgets and high-touch surfaces. This is expected to strengthen its position in the market and enhance the profit ratio.
• In 2019 Netsurf Network launched Clean & More tow products that are plant-based natural home cleaning products. The company claims the product to be made of plant extracts and is non-toxic and eco-friendly formulations. This is expected to help the company to increase the customer base.

In addition, players inclination towards increasing the business presence and enhance the profit ratio through merger and acquisitions this is another factor expected to further support the growth of target market.

• In 2020, EQT acquired schülke, a leading provider of hygiene and infection prevention solutions. This acquisition will help the company to increase the company presence and enhance the profit.

However, factors such as stringent government regulation related to product approval and lack of awareness among consumer related to chemical disinfectants are expected to hamper the growth of global surface disinfectant market. In addition, availability of alternative solutions is another factor expected to further challenge the growth of target market.

Rapid advancements by major players and product development activities are factor expected to create new opportunities for players operating in the target market over the forecast period.

Surface Disinfectant Market Segment Analysis, 2019

The global surface disinfectant market is segmented in to composition, type, application, and end use. The composition segment is further bifurcated in to alcohols, chlorine compounds, quaternary ammonium compounds, hydrogen peroxide, peracetic acid, and others. Among end use the hospital settings is expected to account for significant revenue share in the global market.

Segment Analysis by Region

The market in North America is expected to account for significant revenue share owing to high patient pool suffering from chronic infectious diseases. In addition, high government spending on development of healthcare sector and introduction of innovative products are among other factors expected to further support the growth of target market in this region.  

Asia Pacific is expected to witness faster growth in the near future owing to rising awareness among consumers related to disinfectants. In addition, major players approach towards emerging economies in order to track the untapped market is another factor expected to further support the growth of target market.

Competitive Landscape

The global market is high highly competitive due to presence of large number of players and innovative product offerings. In addition, business expansion activities through partnerships and agreements are factors expected to further increase the competition.

Report coverage

The market research study on “Surface Disinfectant Market (Composition: Alcohols, Chlorine Compounds, Quaternary Ammonium Compounds, Hydrogen Peroxide, Peracetic Acid, and Other; Type: Liquids, Wipes, and Sprays; Application: In-House Surfaces, Instrument Disinfection, and Others; End Use: Hospital Settings, Diagnostic Laboratories, Pharmaceutical & Biotechnology Companies, and Research Laboratories) – Global Industry Analysis, Market Size, Opportunities and Forecast, 2020 - 2027”, offers a detailed insights on the global surface disinfectant market entailing insights on its different market segments. Market dynamics with drivers, restraints and opportunities with their impact are provided in the report. The report provides insights on global surface disinfectant market segment by composition, type, application, end use and major geographic regions. The report covers basic development policies and layouts of technology development processes. Secondly, the report covers global surface disinfectant market size and segment markets by composition, type, application, end use and geography along with the information on companies operating in the market. The surface disinfectant market analysis is provided for major regional market including North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. For each region, the market size for different segments has been covered under the scope of report. The players profiled in the report Clorox Company, Ecolab, Cantel Medical, Johnson & Johnson, Diversey, Inc., Steris Corporation, CarroLLClean, Metrex Research, LLC, 3M Company, Procter and Gamble, and Reckitt Benckiser Group plc.

Market Segmentation

Market By Composition

• Alcohols
• Chlorine Compounds
• Quaternary Ammonium Compounds
• Hydrogen Peroxide
• Peracetic Acid
• Others

Market By Type

Liquids

Wipes

• Quaternary Ammonium Compound-Based Wipes
• Alcohol-Based Wipes
• Other Wipes

Sprays

Market By Application

• In-House Surfaces
• Instrument Disinfection
• Others

Market By End Use

• Hospital Settings
• Diagnostic Laboratories
• Pharmaceutical & Biotechnology Companies
• Research Laboratories

Market By Region

North America

• US
• Canada

Europe

• UK
• Germany
• France
• Spain
• Rest of Europe

Asia Pacific

• China
• Japan
• India
• Australia
• South Korea
• Rest of Asia Pacific

Latin America

• Brazil
• Mexico
• Rest if Latin America

Middle East & Africa

• GCC
• South Africa
• Rest of Meddle East & Africa