Market Dynamics

It is anticipated that the paleo food market will expand dramatically in the immediate future. Changing customer lifestyles and increasing disposable incomes has contributed to increased consumer expenditure on nutritious and natural foodstuffs that are expected to drive the paleo food demand development. In recent years, cases of obesity and associated problems have risen due to the long working hours and adverse health consequences of sedentary lifestyle. Eating goods that improve nutrition and help boost physical and mental health are also looking forward to purchase. Women have since become an important market group for the selling of paleo diet items to help them attain a "normal" life and balanced body.

Segment Analysis by Region

Due to shifting life patterns, growing demand for healthier food intake and the emerging exercise pattern, North America has retained a substantial market share. During the prevision period the Asia-Pacific market is projected to expand significantly due to increased understanding of the health and fitness issues and high availability levels of income in countries in the region.

Report coverage

Key Industry Players

Some of the major players operating in the global paleo food market are Paleo Baking Company, Epic Provisions, The Paleo Foods Co., Paleo Braaap, LLC, Black Bear GmbH, PRIMAL PACS, Back Roads Food Company, Blue Mountain Organics, Paleo Food Prodotti Per La Dieta Paleo, Paleosnacks, and others. Owing to a restricted range of large and small producers the demand for paleo foods is highly competitive. Market players compete on the factors price, consistency, and differentiation of goods, distribution and promotion. It becomes necessary for market suppliers to separate their goods and services through a simple, consistent value offering in order to survive and thrive in such a highly competitive setting. These businesses follow many tactics to capture market share, such as product launch, merger and takeover, alliance, cooperation and R&D. For instance, in December 2018, Love Good Fats (The Good Fat Co. Ltd.), a Canadian-based firm, raises USD 5 million from the investor to fuel the US keto diet product launch. FATBAR, nutty, low carbohydrates, no sucrose and moderate protein snack bar drink, was launched by Dang Foods in July 2018.

Impact of Covid-19 in Paleo Food Market

The epidemic, declared as a global health emergency by the World Health Organisation, has spread to almost all countries across the globe since the COVID-19 outbreak in December 2019. The global effect of Coronavirus 2019 (COVID-19) is already beginning to be felt, impacting the Paleo food industry dramatically in 2020. The outbreak of COVID-19 has had consequences on several aspects: cancellation of flight; travel bans and quarantines; closure of restaurants; restriction of indoor / outdoor events; declaration of a state of emergency in more than forty countries; major supply chain slowdown; stock market volatility; decreasing faith in industry and increasing public fear, and confusion about the future.

Market Segmentation

Market By Type

Fruits & Vegetables

Meat, Poultry, and Seafood

Nuts & Seeds

Natural Sweeteners

Fats & Oils

Flours

Others

Market By Distribution Channel

Supermarkets and Hypermarkets

Departmental Stores

Online

Market By Application

Bakery

Snacks

Cereals

Sports Nutrition

Others

Market By Region

North America

• US
• Canada

Europe

• UK
• Germany
• France
• Spain
• Rest of Europe

Asia Pacific

• China
• Japan
• India
• Australia
• South Korea
• Rest of Asia Pacific

Latin America

• Brazil
• Mexico
• Rest if Latin America

Middle East & Africa

• GCC
• South Africa
• Rest of Meddle East & Africa