Outdoor heating is the use of a heater to keep the temperature warm in small outdoor spaces. Outdoor heating products are in high demand, especially during the winter. However, people leaving in cold countries need them throughout the year. The increasing duration of cold weather around the world is a major factor driving the demand for outdoor heating devices. The global trend of outdoor house parties has increased the demand for outdoor heating. People in both rural and urban areas are building patios to enjoy a good meal at any time of day or night. This change has also opened up new opportunities for the outdoor heating industry. 

Outdoor Heating Market Report Statistics

• Global outdoor heating market revenue is projected to reach USD 2,093.6 Million by 2030 with a CAGR of 6.9% from 2022 to 2030
• North America outdoor heating market share gathered more than USD 393.8 million in 2021
• Europe outdoor heating market growth will record a CAGR of more than 8% from 2022 to 2030
• Based on the product type, the patio heaters sub-segment achieved 55% shares in 2021
• Among operations, the gas sub-segment occupied USD 590.7 million in revenue in 2021
• The increasing adoption of electric-based outdoor heaters is a popular outdoor heating market trend that drives the industry demand

Global Outdoor Heating Market Dynamics

Market Drivers

• Increasing trend of outdoor house parties
• Rising demand from the hospitality and catering sector
• Rapid adoption in cold-weather countries
• Growing product portfolio

Market Restraints

• Ineffective for large garden spaces
• Limited demand in hot-temperature countries

Market Opportunities

• Increasing number of hotels and resorts
• The growing trend of smoke-free electric heaters

Outdoor Heating Market Report Coverage

Outdoor Heating Market Growth Factors

The increasing use of outdoor heaters not only for heating but also for accessorizing garden or patio space is a significant factor driving outdoor heating market value. The growing popularity of outdoor house parties is a major trend in the outdoor heating market. When people were not allowed to leave their homes during the COVID-19 pandemic, the number of barbeques and outdoor house parties increased dramatically. Outdoor heaters are becoming more popular as the number of barbeque parties grows.

Similarly, the growing popularity of outdoor recreational activities is assisting the market's rapid expansion. Outdoor leisure activities such as fishing, swimming, and eating are all gaining popularity in the market for outdoor heating devices. According to the Outdoor Industry Association, total leisure spending in North America will reach US$ 646 billion in 2021. The outdoor heating market is also growing as a result of rising disposable income, rising living standards, and increased consumer spending on leisure activities. The demand for these devices is gradually increasing in emerging markets, particularly in the residential sector. However, commercial sectors such as hotels, resorts, and villas have a high demand for these devices in these countries.

Certain factors limiting their adoption include limited demand in hot climate countries and their inability to provide warmth in larger outdoor spaces. The increase in the number of hotels and resorts around the world, on the other hand, is expected to create significant growth opportunities for the market in the coming years. To stay competitive and at the top, resorts and hotels pay special attention to their amenities, one of which is outdoor heating. Furthermore, there is a significant global demand for electric outdoor heating products. Electric outdoor heaters are more efficient, emit no harmful fumes, and do not require the use of gas or wood to heat. As a result, their adoption has been increasing and is expected to continue in the future.

Outdoor Heating Market Segmentation

The global outdoor heating market is segmented based on product type, operation, application, distribution channel, and geography.

Outdoor Heating Market By Product Type

• Patio Heater
  • Floor or Freestanding
  • Table Top
  • Wall Mounted
• Fire-Based
  • Fireplace
  • Fire Pits & Pots
  • Fire Tables
• Others

According to the product type segment, patio heaters accounted for a sizable market share in 2021 and are expected to maintain this trend in the coming years. A patio heater is mainly intended to heat an outdoor area, such as a patio, courtyard, deck, or outdoor rooms. They are typically made of stainless steel and have wheels for portability. Patio heaters are very popular in developed countries because of their small footprint and ability to generate a large amount of heat to effectively heat outdoor spaces.

Outdoor Heating Market By Operation

• Electric
• Gas
• Wood & Solid Fuel

According to our outdoor heating industry analysis, gas will account for more than half of the market in 2021. The gas outdoor heating market refers to the sales and distribution of heating equipment that uses natural gas or propane as a fuel source. These products are typically used in outdoor spaces, such as patios, decks, and gardens. Some common examples of gas outdoor heating equipment include patio heaters, fire pits, and infrared heaters. However, electric outdoor heating is witnessed to expand its market share in the coming years as they are generally more energy efficient than other types of outdoor heating equipment, such as gas-powered heaters

Outdoor Heating Market By Application

• Catering & Hospitality
• Commercial & Industrial Space Heating
• Residential Outdoors
• Indoor Agriculture/Livestock Brooder

The catering & hospitality sub-segment dominated the application segment and will continue to do so in the coming years. One of the primary reasons for the catering and hospitality sector's large market share across multiple regions is the use of outdoor spaces to accommodate customers in bars and cafés. Furthermore, in the wake of COVID-19, catering and hospitality service providers felt the greatest need for outdoor heating products in their outdoor spaces due to the strict guidelines of large crowds congregating in a single room.

Outdoor Heating Market By Distribution Channel

• Online
  • Company Owned Website
  • E-commerce Website
• Offline
  • Direct Sales
  • Indirect Sales

According to the outdoor heating market forecasts, the online sub-segment will grow at the fastest rate between 2022 and 2030. Since e-commerce websites were operational during the COVID-19 pandemic, the trend of online sales increased. In addition to that, many manufacturers have shifted their sales strategies to online retailing during the same period, which again helped in increasing the market value. Furthermore, as outdoor heating technologies advance, the demand for online sales increased beginning in 2020.

Outdoor Heating Market Regional Outlook

North America

• U.S.
• Canada

Europe

• U.K.
• Germany
• France
• Spain
• Rest of Europe

Asia-Pacific

• India
• Japan
• China
• Australia
• South Korea
• Rest of Asia-Pacific

Latin America

• Brazil
• Mexico
• Rest of Latin America

The Middle East & Africa

• South Africa
• GCC Countries
• Rest of the Middle East & Africa (ME&A)

Outdoor Heating Market Regional Analysis

The outdoor heating market varies significantly by region, as different parts of the world experience different weather patterns and have different cultural and economic factors that influence the demand for outdoor heating equipment. The outdoor heating market in North America is expected to grow at a moderate pace in the coming years, driven by the increasing trend of outdoor living and the growing awareness of the importance of energy efficiency. The US is the largest market for outdoor heating in North America, followed by Canada.

Europe stood for the second largest outdoor heating market and is likely to grow with quick growth rate owing to the increasing need in European countries such as Germany, Czech Republic, Norway, Iceland, and Switzerland. On the other hand, the outdoor heating market in Asia-Pacific is expected to grow at a moderate pace in the coming years driven by the increasing urbanization and economic development in the region. China is the largest market for Asia-Pacific outdoor heating, followed by Japan and India.

Outdoor Heating Market Players

Some of the leading Outdoor Heating companies include Ambience, AZ Patio Heaters, Bromic, Calcana, Dayva, Fire Sense, Heiningerr, Infratech, Lava Heat Italia, Lynx Grills, Napoleon, Patio Comfort, Schwank (patioSchwank), and Solaira.