The Global Mobile Analytics Market Size collected USD 5.5 Billion in 2022 and is set to achieve a market size of USD 31.7 Billion in 2032 growing at a CAGR of 19.2% from 2023 to 2032.
Mobile Analytics Market Report Statistics
- Global mobile analytics market revenue is estimated to reach USD 31.7 billion by 2032 with a CAGR of 19.2% from 2023 to 2032
- North America mobile analytics market value occupied more than USD 1.7 billion in 2022
- Asia-Pacific mobile analytics market growth will record a CAGR of more than 19% from 2023 to 2032
- Among offering, the solution sub-segment generated around 72% share in 2022
- Based on application, the mobile advertisement and marketing analytics generated more than US $ 2.4 billion revenue in 2022
- Increased adoption of AI and machine learning is a popular mobile analytics market trend that fuels the industry demand
In today’s rapidly transitioning world, it is very difficult for even an outstanding mobile application to stand out, owing to the presence of millions of other mobile applications. The entire responsibility lies on factors such as the ability of the marketing campaign to obtain the attention of the right type of users who install applications, stick to them, and thereby contribute to the financial gain of the mobile application. Another important factor is that the mobile app must meet the expectations of the user in the best possible and simple manner. The instinctive premonitions or minimally-educated estimates pertaining to consumer preference may not be correct every time in meeting financial expectations. This kind of uncertain query can be easily answered through mobile analytics. It can be defined as the analytics branch designed specifically for a particular mobile platform to make timely and informed decisions for higher consumer satisfaction, thus leading to significant improvement in business performance. Owing to the increasing number of smartphones, in which every act from financial transactions and shopping to social networking is performed, a significant amount of data is being generated. With the help of analysis of this data through mobile analytics, apt business decisions can be obtained.
Global Mobile Analytics Market Dynamics
Market Drivers
- Increasing adoption of mobile devices
- Growing need for mobile app optimization
- Rising competition among mobile app developers
- Increased emphasis on data privacy and security
Market Restraints
- Data privacy concerns
- Lack of standardization
- Complexity of implementation
Market Opportunities
- Rising demand for personalized user experiences
- Emergence of advanced analytics tools
Mobile Analytics Market Report Coverage
Market |
Mobile Analytics Market |
Mobile Analytics Market Size 2022 |
USD 5.5 Billion |
Mobile Analytics Market Forecast 2032 |
USD 31.7 Billion |
Mobile Analytics Market CAGR During 2023 - 2032 |
19.2% |
Mobile Analytics Market Analysis Period |
2020 - 2032 |
Mobile Analytics Market Base Year |
2022 |
Mobile Analytics Market Forecast Data |
2023 - 2032 |
Segments Covered |
By Offering, By Application, By Industry Vertical, By Enterprise Size, And By Geography
|
Regional Scope |
North America, Europe, Asia Pacific, Latin America, and Middle East & Africa |
Key Companies Profiled |
Adobe Systems Inc., Amazon Web Services Inc., Yahoo Inc., IBM Corporation, Mixpanel Inc., Splunk Inc., Google Inc., Upsight Inc., Webtrends Inc., Micro Focus, SAP SE, Salesforce.com, and Netbiscuits Inc.
|
Report Coverage
|
Market Trends, Drivers, Restraints, Competitive Analysis, Player Profiling, Covid-19 Analysis, Regulation Analysis |
Mobile Analytics Market Growth Factors
Factors boosting the growth of the mobile analytics market include the large penetration of smartphones and other mobile devices in various regions across the world. Moreover, the high inclination of enterprises towards mobile-based advertising along with the emergence of cloud-based analytics tools is expected to accentuate the mobile analytics market growth in the future years. However, a lack of data privacy and security issues coupled with a lack of awareness pertaining to mobile analytics solutions, especially in developing nations are expected to curb the growth of the mobile analytics market.
Mobile Analytics Market Segmentation
The worldwide mobile analytics market is categorized based on offering, application, industry vertical, enterprise size, and geography.
Mobile Analytics Market By Offering
According to the market forecast for mobile analytics, mobile analytics solutions typically include software platforms that allow businesses to collect, store, and analyse data from mobile devices. These solutions can offer a wide range of analytics and reporting capabilities, allowing businesses to gain in-depth insights into user behaviour and preferences. The mobile analytics solutions market is expected to expand further, owing to factors such as increased mobile device use and increased demand for personalised user experiences. In addition, advanced analytics technologies such as AI and machine learning are gaining traction in the market, allowing businesses to gain even deeper insights into user behavior.
Services, on the other hand, play an important role in the mobile analytics market. Services can include consulting, implementation, and support, and are especially important for businesses that are new to mobile analytics or lack the internal resources to manage their own analytics programmes. Services can also be used to supplement and enhance mobile analytics solutions' capabilities.
Mobile Analytics Market By Application
- Mobile Advertisement and Marketing Analytics
- Targeting and Behavioral Analytics
- Application Performance Analytics
- Others
Mobile advertising and marketing analytics can provide valuable insights into user behavior, allowing businesses to maximize the effectiveness of their advertising and marketing campaigns. Tracking metrics such as app installs, clicks, and conversions are included, as well as demographic and geographic data that can be used to target specific audiences.
Targeting and behavioral analytics are also important applications in the mobile analytics market because they allow businesses to gain deep insights into user behavior and preferences. Analyzing user interactions within mobile apps, tracking customer journey across multiple devices and platforms, and identifying patterns in user behavior that can be used to inform marketing and product development strategies are all examples of this. Another important application in the mobile analytics market is application performance analytics, which allows businesses to monitor and optimise the performance of their mobile apps. Tracking metrics such as app crashes, load times, and user engagement, along with identifying areas where app performance can be improved, are all part of this.
Mobile Analytics Market By Industry Vertical
- BFSI
- Retail & E-commerce
- Healthcare
- Government
- Travel & Hospitality
- IT & Telecom
- Media & Entertainment
- Others
According to our mobile analytics industry research, the retail and e-commerce industry vertical is currently leading the mobile analytics market, owing to the increasing use of mobile devices for online shopping and the growing importance of data-driven marketing strategies in the retail sector. Retailers are gaining deep insights into user behavior, preferences, and purchasing patterns thanks to mobile analytics, allowing them to optimize their online stores and marketing campaigns for maximum effectiveness. Tracking metrics such as app installs, clicks, and conversions are included, as well as demographic and geographic data that can be used to target specific audiences. The BFSI (Banking, Financial Services, and Insurance) industry vertical is also a significant market for mobile analytics because it allows financial institutions to gain insights into customer behaviour and preferences, improve customer engagement, and identify potential opportunities for new products and services.
Mobile Analytics Market By Enterprise Size
Large enterprises have more resources and budgets to invest in mobile analytics, as well as more complex and diverse data environments that necessitate more advanced analytics capabilities. These organizations may also have more mature data analytics strategies and more organizational support for data-driven decision-making. SMEs, on the other hand, may have fewer resources and lower budgets to invest in mobile analytics, but they can still benefit by focusing on specific use cases or areas of their business where mobile analytics can provide the most value. While both large enterprises and small and medium-sized enterprises are important players in the mobile analytics market, large enterprises are presently leading the market in terms of growth and adoption. However, as mobile analytics technologies evolve and become more affordable, it is expected that SMEs will increasingly use them to gain deeper insights into their businesses and drive growth.
Mobile Analytics Market Regional Outlook
North America
Europe
- U.K.
- Germany
- France
- Spain
- Rest of Europe
Asia-Pacific
- India
- Japan
- China
- Australia
- South Korea
- Rest of Asia-Pacific
Latin America
- Brazil
- Mexico
- Rest of Latin America
The Middle East & Africa
- South Africa
- GCC Countries
- Rest of the Middle East & Africa (ME&A)
Mobile Analytics Market Regional Analysis
The global mobile analytics market is expected to witness high growth in the future years. Presently, North America commands the largest share of the global market and is expected to maintain its market leadership followed by Europe in the future years. Europe is the second-largest mobile analytics market, with significant adoption in countries such as the United Kingdom, Germany, France, and Italy. Because of the increased use of mobile devices as well as the growing demand for data analytics in businesses, the region is experiencing rapid growth. The Asia-Pacific market is estimated to grow at a fast pace as compared to other regional markets owing to population explosion and an increasing number of people possessing smartphones and tablets across nations like China, India, and Indonesia.
Mobile Analytics Market Players
Some of the global mobile analytics companies profiled in the report include Adobe Systems Inc., Amazon Web Services Inc., Yahoo Inc., IBM Corporation, Mixpanel Inc., Splunk Inc., Google Inc., Upsight Inc., Webtrends Inc., Micro Focus, SAP SE, Salesforce.com, and Netbiscuits Inc.
CHAPTER 1. Industry Overview of Mobile Analytics Market
1.1. Definition and Scope
1.1.1. Definition of Mobile Analytics
1.1.2. Market Segmentation
1.1.3. Years Considered for the Study
1.1.4. Assumptions and Acronyms Used
1.1.4.1. Market Assumptions and Market Forecast
1.1.4.2. Acronyms Used in Global Mobile Analytics Market
1.2. Summary
1.2.1. Executive Summary
1.2.2. Mobile Analytics Market By Offering
1.2.3. Mobile Analytics Market By Application
1.2.4. Mobile Analytics Market By Industry Vertical
1.2.5. Mobile Analytics Market By Enterprise Size
1.2.6. Mobile Analytics Market By Region
CHAPTER 2. Research Approach
2.1. Methodology
2.1.1. Research Programs
2.1.2. Market Size Estimation
2.1.3. Market Breakdown and Data Triangulation
2.2. Data Source
2.2.1. Secondary Sources
2.2.2. Primary Sources
CHAPTER 3. Market Dynamics And Competition Analysis
3.1. Market Drivers
3.1.1. Driver 1
3.1.2. Driver 2
3.2. Restraints and Challenges
3.2.1. Restraint 1
3.2.2. Restraint 2
3.3. Growth Opportunities
3.3.1. Opportunity 1
3.3.2. Opportunity 2
3.4. Porter’s Five Forces Analysis
3.4.1. Bargaining Power of Suppliers
3.4.2. Bargaining Power of Buyers
3.4.3. Threat of Substitute
3.4.4. Threat of New Entrants
3.4.5. Degree of Competition
3.5. Market Concentration Ratio and Market Maturity Analysis of Mobile Analytics Market
3.5.1. Go To Market Strategy
3.5.1.1. Introduction
3.5.1.2. Growth
3.5.1.3. Maturity
3.5.1.4. Saturation
3.5.1.5. Possible Development
3.6. Technological Roadmap for Mobile Analytics Market
3.7. Value Chain Analysis
3.7.1. List of Key Manufacturers
3.7.2. List of Customers
3.7.3. Level of Integration
3.8. Cost Structure Analysis
3.8.1. Price Trend of Key Raw Applications
3.8.2. Raw Application Suppliers
3.8.3. Proportion of Manufacturing Cost Structure
3.8.3.1. Application
3.8.3.2. Labor Cost
3.8.3.3. Manufacturing Expense
3.9. Regulatory Compliance
3.10. Competitive Landscape, 2022
3.10.1. Player Positioning Analysis
3.10.2. Key Strategies Adopted By Leading Players
CHAPTER 4. Flooring & Wall Panels Plant Analysis
4.1. Manufacturing Plant Location and Establish Date of Major Manufacturers in 2022
4.2. R&D Status of Major Manufacturers in 2022
CHAPTER 5. Mobile Analytics Market By Offering
5.1. Introduction
5.2. Mobile Analytics Market Revenue By Offering
5.2.1. Mobile Analytics Market Revenue (USD Billion) and Forecast, By Offering, 2020-2032
5.2.2. Solution
5.2.2.1. Solution Market Revenue (USD Billion) and Growth Rate (%), 2020-2032
5.2.3. Service
5.2.3.1. Service Market Revenue (USD Billion) and Growth Rate (%), 2020-2032
CHAPTER 6. Mobile Analytics Market By Application
6.1. Introduction
6.2. Mobile Analytics Market Revenue By Application
6.2.1. Mobile Analytics Market Revenue (USD Billion) and Forecast, By Application, 2020-2032
6.2.2. Mobile Advertisement and Marketing Analytics
6.2.2.1. Mobile Advertisement and Marketing Analytics Market Revenue (USD Billion) and Growth Rate (%), 2020-2032
6.2.3. Targeting and Behavioral Analytics
6.2.3.1. Targeting and Behavioral Analytics Market Revenue (USD Billion) and Growth Rate (%), 2020-2032
6.2.4. Application Performance Analytics
6.2.4.1. Application Performance Analytics Market Revenue (USD Billion) and Growth Rate (%), 2020-2032
6.2.5. Others
6.2.5.1. Others Market Revenue (USD Billion) and Growth Rate (%), 2020-2032
CHAPTER 7. Mobile Analytics Market By Industry Vertical
7.1. Introduction
7.2. Mobile Analytics Market Revenue By Industry Vertical
7.2.1. Mobile Analytics Market Revenue (USD Billion) and Forecast, By Industry Vertical, 2020-2032
7.2.2. BFSI
7.2.2.1. BFSI Market Revenue (USD Billion) and Growth Rate (%), 2020-2032
7.2.3. Retail & E-commerce
7.2.3.1. Retail & E-commerce Market Revenue (USD Billion) and Growth Rate (%), 2020-2032
7.2.4. Healthcare
7.2.4.1. Healthcare Market Revenue (USD Billion) and Growth Rate (%), 2020-2032
7.2.5. Government
7.2.5.1. Government Market Revenue (USD Billion) and Growth Rate (%), 2020-2032
7.2.6. Travel & Hospitality
7.2.6.1. Travel & Hospitality Market Revenue (USD Billion) and Growth Rate (%), 2020-2032
7.2.7. IT & Telecom
7.2.7.1. IT & Telecom Market Revenue (USD Billion) and Growth Rate (%), 2020-2032
7.2.8. Media & Entertainment
7.2.8.1. Media & Entertainment Market Revenue (USD Billion) and Growth Rate (%), 2020-2032
7.2.9. Others
7.2.9.1. Others Market Revenue (USD Billion) and Growth Rate (%), 2020-2032
CHAPTER 8. Mobile Analytics Market By Enterprise Size
8.1. Introduction
8.2. Mobile Analytics Market Revenue By Enterprise Size
8.2.1. Mobile Analytics Market Revenue (USD Billion) and Forecast, By Enterprise Size, 2020-2032
8.2.2. Large Enterprises
8.2.2.1. Large Enterprises Market Revenue (USD Billion) and Growth Rate (%), 2020-2032
8.2.3. SMEs
8.2.3.1. SMEs Market Revenue (USD Billion) and Growth Rate (%), 2020-2032
CHAPTER 9. North America Mobile Analytics Market By Country
9.1. North America Mobile Analytics Market Overview
9.2. U.S.
9.2.1. U.S. Mobile Analytics Market Revenue (USD Billion) and Forecast By Offering, 2020-2032
9.2.2. U.S. Mobile Analytics Market Revenue (USD Billion) and Forecast By Application, 2020-2032
9.2.3. U.S. Mobile Analytics Market Revenue (USD Billion) and Forecast By Industry Vertical, 2020-2032
9.2.4. U.S. Mobile Analytics Market Revenue (USD Billion) and Forecast By Enterprise Size, 2020-2032
9.3. Canada
9.3.1. Canada Mobile Analytics Market Revenue (USD Billion) and Forecast By Offering, 2020-2032
9.3.2. Canada Mobile Analytics Market Revenue (USD Billion) and Forecast By Application, 2020-2032
9.3.3. Canada Mobile Analytics Market Revenue (USD Billion) and Forecast By Industry Vertical, 2020-2032
9.3.4. Canada Mobile Analytics Market Revenue (USD Billion) and Forecast By Enterprise Size, 2020-2032
9.4. North America PEST Analysis
CHAPTER 10. Europe Mobile Analytics Market By Country
10.1. Europe Mobile Analytics Market Overview
10.2. U.K.
10.2.1. U.K. Mobile Analytics Market Revenue (USD Billion) and Forecast By Offering, 2020-2032
10.2.2. U.K. Mobile Analytics Market Revenue (USD Billion) and Forecast By Application, 2020-2032
10.2.3. U.K. Mobile Analytics Market Revenue (USD Billion) and Forecast By Industry Vertical, 2020-2032
10.2.4. U.K. Mobile Analytics Market Revenue (USD Billion) and Forecast By Enterprise Size, 2020-2032
10.3. Germany
10.3.1. Germany Mobile Analytics Market Revenue (USD Billion) and Forecast By Offering, 2020-2032
10.3.2. Germany Mobile Analytics Market Revenue (USD Billion) and Forecast By Application, 2020-2032
10.3.3. Germany Mobile Analytics Market Revenue (USD Billion) and Forecast By Industry Vertical, 2020-2032
10.3.4. Germany Mobile Analytics Market Revenue (USD Billion) and Forecast By Enterprise Size, 2020-2032
10.4. France
10.4.1. France Mobile Analytics Market Revenue (USD Billion) and Forecast By Offering, 2020-2032
10.4.2. France Mobile Analytics Market Revenue (USD Billion) and Forecast By Application, 2020-2032
10.4.3. France Mobile Analytics Market Revenue (USD Billion) and Forecast By Industry Vertical, 2020-2032
10.4.4. France Mobile Analytics Market Revenue (USD Billion) and Forecast By Enterprise Size, 2020-2032
10.5. Spain
10.5.1. Spain Mobile Analytics Market Revenue (USD Billion) and Forecast By Offering, 2020-2032
10.5.2. Spain Mobile Analytics Market Revenue (USD Billion) and Forecast By Application, 2020-2032
10.5.3. Spain Mobile Analytics Market Revenue (USD Billion) and Forecast By Industry Vertical, 2020-2032
10.5.4. Spain Mobile Analytics Market Revenue (USD Billion) and Forecast By Enterprise Size, 2020-2032
10.6. Rest of Europe
10.6.1. Rest of Europe Mobile Analytics Market Revenue (USD Billion) and Forecast By Offering, 2020-2032
10.6.2. Rest of Europe Mobile Analytics Market Revenue (USD Billion) and Forecast By Application, 2020-2032
10.6.3. Rest of Europe Mobile Analytics Market Revenue (USD Billion) and Forecast By Industry Vertical, 2020-2032
10.6.4. Rest of Europe Mobile Analytics Market Revenue (USD Billion) and Forecast By Enterprise Size, 2020-2032
10.7. Europe PEST Analysis
CHAPTER 11. Asia-Pacific Mobile Analytics Market By Country
11.1. Asia-Pacific Mobile Analytics Market Overview
11.2. China
11.2.1. China Mobile Analytics Market Revenue (USD Billion) and Forecast By Offering, 2020-2032
11.2.2. China Mobile Analytics Market Revenue (USD Billion) and Forecast By Application, 2020-2032
11.2.3. China Mobile Analytics Market Revenue (USD Billion) and Forecast By Industry Vertical, 2020-2032
11.2.4. China Mobile Analytics Market Revenue (USD Billion) and Forecast By Enterprise Size, 2020-2032
11.3. Japan
11.3.1. Japan Mobile Analytics Market Revenue (USD Billion) and Forecast By Offering, 2020-2032
11.3.2. Japan Mobile Analytics Market Revenue (USD Billion) and Forecast By Application, 2020-2032
11.3.3. Japan Mobile Analytics Market Revenue (USD Billion) and Forecast By Industry Vertical, 2020-2032
11.3.4. Japan Mobile Analytics Market Revenue (USD Billion) and Forecast By Enterprise Size, 2020-2032
11.4. India
11.4.1. India Mobile Analytics Market Revenue (USD Billion) and Forecast By Offering, 2020-2032
11.4.2. India Mobile Analytics Market Revenue (USD Billion) and Forecast By Application, 2020-2032
11.4.3. India Mobile Analytics Market Revenue (USD Billion) and Forecast By Industry Vertical, 2020-2032
11.4.4. India Mobile Analytics Market Revenue (USD Billion) and Forecast By Enterprise Size, 2020-2032
11.5. Australia
11.5.1. Australia Mobile Analytics Market Revenue (USD Billion) and Forecast By Offering, 2020-2032
11.5.2. Australia Mobile Analytics Market Revenue (USD Billion) and Forecast By Application, 2020-2032
11.5.3. Australia Mobile Analytics Market Revenue (USD Billion) and Forecast By Industry Vertical, 2020-2032
11.5.4. Australia Mobile Analytics Market Revenue (USD Billion) and Forecast By Enterprise Size, 2020-2032
11.6. South Korea
11.6.1. South Korea Mobile Analytics Market Revenue (USD Billion) and Forecast By Offering, 2020-2032
11.6.2. South Korea Mobile Analytics Market Revenue (USD Billion) and Forecast By Application, 2020-2032
11.6.3. South Korea Mobile Analytics Market Revenue (USD Billion) and Forecast By Industry Vertical, 2020-2032
11.6.4. South Korea Mobile Analytics Market Revenue (USD Billion) and Forecast By Enterprise Size, 2020-2032
11.7. Rest of Asia-Pacific
11.7.1. Rest of Asia-Pacific Mobile Analytics Market Revenue (USD Billion) and Forecast By Offering, 2020-2032
11.7.2. Rest of Asia-Pacific Mobile Analytics Market Revenue (USD Billion) and Forecast By Application, 2020-2032
11.7.3. Rest of Asia-Pacific Mobile Analytics Market Revenue (USD Billion) and Forecast By Industry Vertical, 2020-2032
11.7.4. Rest of Asia-Pacific Mobile Analytics Market Revenue (USD Billion) and Forecast By Enterprise Size, 2020-2032
11.8. Asia-Pacific PEST Analysis
CHAPTER 12. Latin America Mobile Analytics Market By Country
12.1. Latin America Mobile Analytics Market Overview
12.2. Brazil
12.2.1. Brazil Mobile Analytics Market Revenue (USD Billion) and Forecast By Offering, 2020-2032
12.2.2. Brazil Mobile Analytics Market Revenue (USD Billion) and Forecast By Application, 2020-2032
12.2.3. Brazil Mobile Analytics Market Revenue (USD Billion) and Forecast By Industry Vertical, 2020-2032
12.2.4. Brazil Mobile Analytics Market Revenue (USD Billion) and Forecast By Enterprise Size, 2020-2032
12.3. Mexico
12.3.1. Mexico Mobile Analytics Market Revenue (USD Billion) and Forecast By Offering, 2020-2032
12.3.2. Mexico Mobile Analytics Market Revenue (USD Billion) and Forecast By Application, 2020-2032
12.3.3. Mexico Mobile Analytics Market Revenue (USD Billion) and Forecast By Industry Vertical, 2020-2032
12.3.4. Mexico Mobile Analytics Market Revenue (USD Billion) and Forecast By Enterprise Size, 2020-2032
12.4. Rest of Latin America
12.4.1. Rest of Latin America Mobile Analytics Market Revenue (USD Billion) and Forecast By Offering, 2020-2032
12.4.2. Rest of Latin America Mobile Analytics Market Revenue (USD Billion) and Forecast By Application, 2020-2032
12.4.3. Rest of Latin America Mobile Analytics Market Revenue (USD Billion) and Forecast By Industry Vertical, 2020-2032
12.4.4. Rest of Latin America Mobile Analytics Market Revenue (USD Billion) and Forecast By Enterprise Size, 2020-2032
12.5. Latin America PEST Analysis
CHAPTER 13. Middle East & Africa Mobile Analytics Market By Country
13.1. Middle East & Africa Mobile Analytics Market Overview
13.2. GCC
13.2.1. GCC Mobile Analytics Market Revenue (USD Billion) and Forecast By Offering, 2020-2032
13.2.2. GCC Mobile Analytics Market Revenue (USD Billion) and Forecast By Application, 2020-2032
13.2.3. GCC Mobile Analytics Market Revenue (USD Billion) and Forecast By Industry Vertical, 2020-2032
13.2.4. GCC Mobile Analytics Market Revenue (USD Billion) and Forecast By Enterprise Size, 2020-2032
13.3. South Africa
13.3.1. South Africa Mobile Analytics Market Revenue (USD Billion) and Forecast By Offering, 2020-2032
13.3.2. South Africa Mobile Analytics Market Revenue (USD Billion) and Forecast By Application, 2020-2032
13.3.3. South Africa Mobile Analytics Market Revenue (USD Billion) and Forecast By Industry Vertical, 2020-2032
13.3.4. South Africa Mobile Analytics Market Revenue (USD Billion) and Forecast By Enterprise Size, 2020-2032
13.4. Rest of Middle East & Africa
13.4.1. Rest of Middle East & Africa Mobile Analytics Market Revenue (USD Billion) and Forecast By Offering, 2020-2032
13.4.2. Rest of Middle East & Africa Mobile Analytics Market Revenue (USD Billion) and Forecast By Application, 2020-2032
13.4.3. Rest of Middle East & Africa Mobile Analytics Market Revenue (USD Billion) and Forecast By Industry Vertical, 2020-2032
13.4.4. Rest of Middle East & Africa Mobile Analytics Market Revenue (USD Billion) and Forecast By Enterprise Size, 2020-2032
13.5. Middle East & Africa PEST Analysis
CHAPTER 14. Player Analysis Of Mobile Analytics Market
14.1. Mobile Analytics Market Company Share Analysis
14.2. Competition Matrix
14.2.1. Competitive Benchmarking of key players by Offering, presence, market share, and R&D investment
14.2.2. New Product Launches and Product Enhancements
14.2.3. Mergers And Acquisition In Global Mobile Analytics Market
14.2.4. Partnership, Joint Ventures and Strategic Alliances/ Sales Agreements
CHAPTER 15. Company Profile
15.1. Adobe Systems Inc.
15.1.1. Company Snapshot
15.1.2. Business Overview
15.1.3. Financial Overview
15.1.3.1. Revenue (USD Billion), 2022
15.1.3.2. Adobe Systems Inc. 2022 Mobile Analytics Business Regional Distribution
15.1.4. Product /Service and Specification
15.1.5. Recent Developments & Business Strategy
15.2. Amazon Web Services Inc.
15.3. Yahoo Inc.
15.4. IBM Corporation
15.5. Mixpanel Inc.
15.6. Splunk Inc.
15.7. Google Inc.
15.8. Upsight Inc.
15.9. Webtrends Inc.
15.10. Micro Focus
15.11. SAP SE
15.12. Salesforce.com
15.13. Netbiscuits Inc.