The global immune health supplements market accounted US$ 15,567.8 Mn in 2020 with a considerable CAGR of 7.5% during the analysis period of 2021 to 2028.
Nutritional deficiencies are still prevalent in developing countries, and they are a major contributor to the high morbidity and mortality rates from infectious diseases. Even in developed countries where general nutritional deficiencies are uncommon, nutrition issues such as specific nutrition deficiency, less ideal diet composition, and excessive calorie consumption present a difficult situation. As it is agreed that nutritional deficiency or insufficiency must be corrected to ensure that the immune system functions properly, evidence suggests that increasing intake of certain nutrients above current recommended levels helps accelerate immune function, including improvement of defense function and resistance to infection, with maintaining tolerance.
Key takeaway:
Social media promotion for intake of immune health supplements fuel the growth of global market
As immune boosting is a hot topic right now due to the Coronavirus pandemic, a Google Trends analysis shows that phrases like "immune boost" and "immune-boosting" saw a significant increase in February 2020. Furthermore, from April 2020 to May 2020, the popular hashtag #immune booster increased by more than 46% on social media platforms such as Instagram. As a result, hashtag content has created popular trends that promote perspectives and drive narratives. According to research, social media sites such as Instagram and Facebook are becoming increasingly popular for advertisement and sale of immunity supplements, generating profits for both companies and users. As a result, the global immune health supplements market has expanded.
Report coverage
| Market |
Operating Room Integration Market |
| Analysis Period |
2017 - 2028 |
| Base Year |
2020 |
| Forecast Data |
2021 - 2028 |
| Segments Covered |
By Product Type, By Source, By Format, By Distribution Channel, and By Geography |
| Regional Scope |
North America, Europe, Asia Pacific, Latin America, and Middle East & Africa |
| Key Companies Profiled |
Bayer AG, Amway Corp., Glanbia PLC, NOW Foods, Himalaya Wellness Company, Abbott, EuroPharma USA, and among others
|
Report Coverage
|
Market Trends, Drivers, Restraints, Competitive Analysis, Player Profiling, Regulation Analysis |
| Customization Scope |
10 hrs of free customization and expert consultation
|
COVID-19 impact on immune health supplements has positive influence on the global market
With perceived "immune-boosting" has affected the sale of dietary supplements and nutraceuticals to increase dramatically during the pandemic. While patient nutritional status does not appear to play a role in COVID-19 susceptibility and outcomes, sales of vitamins and other supplements have increased despite a lack of evidence supporting their use against the pandemic. According to the American Society for Microbiology, dietary supplement and nutraceutical sales in the United States have experienced the highest annual growth in recent years (approx. 5% or a US$345 Mn increase in 2019), but accelerated by 44% (US$435 Mn) in April 2020. Furthermore, sales increased by 16% (US$151 million) as a result of the subsequent growth. This was evaluated due to consumer perception that dietary supplements and nutraceuticals would protect them from infection or mitigate the impact of infection due to various immune health supplements the market has witnessed significant attention paramount.
Rising prevalence of chronic diseases bolster the growth of global immune health supplements market
With increase in chronic diseases and trends of improved initial survival in generally complex conditions, followed by largely stable rates of these conditions, total rates of chronic health conditions and disability among children and adolescents continue to rise steadily from the past. The Nurses' Health Study data claims that folate and vitamin B6 from diet and supplements protect against coronary heart disease. A higher intake of folate (0.8 mg folic acid) would also reduce the risk of ischaemic heart disease by 16% and stroke by 24%, according to the report. As a result of these factors, there has been a high adoption of immune health supplements during chronic diseases, resulting in the growth of the global market.
Market Segmentation
The global immune health supplements market is segmented based on ingredients, source, form, and distribution channel. By ingredient, the market is segmented as vitamins, omega-3 fatty acids, probiotics, minerals, and others. By source, the market is split into plant-based and animal-based. By form, the market is segregated as tablets, capsules, powders, and liquids. Furthermore, the distribution channel is segregated as hypermarkets/ supermarkets, retail pharmacies, and online pharmacies.
Vitamins have gained significant attention in the global market due to their vital role in immunomodulatory, antioxidant, and antiviral responses. Vitamin C, for example, may play a key role in preventing infection due to its importance in boosting immune health, as this vitamin supports the function of various immune cells by enhancing their ability to protect against infection. Apart from that, according to the National Institute for Health and Care Excellence report, vitamin D plays an important role in the immune response to respiratory viruses, potentially mitigating the inflammatory response. During the COVID-19 pandemic, treatment was made available as a management option. As a result, it has been proposed that vitamin D could improve outcomes in people with confirmed COVID-19. Such factors have a long-term impact on segmental growth, ultimately leading to global growth in the immune health supplements market.
Regional Landscape
Asia Pacific registers maximum revenue share during the analysis period of 2021 to 2028
Asia Pacific has historically held a dominant share and will continue to do so through the forecast period of 2021 to 2028. China is the dominant country responsible for the growth of the Asia Pacific region for immune health supplements among APAC provinces. According to a report from the China International Import Expo Bureau, National Exhibition and Convention Center (Shanghai), China will be the second-largest market for healthcare products, with sales revenue expected to reach $51.1 Bn by 2021. Another motivating factor is that young people are increasingly confronted with healthcare-related issues, including serious chronic diseases. Furthermore, rapid growth in consumption and its contribution to China's economic growth are primarily driven by consumption upgrade and innovation, with the influx of new consumption models becoming an important driving force and growth point of the economy.
Competitive Landscape
The prominent players of the global immune health supplements market is segmented based on Bayer AG, Amway Corp., Glanbia PLC, NOW Foods, Himalaya Wellness Company, Abbott, EuroPharma USA, and among others
Market Segmentation
Market By Product Type
Vitamins & Minerals
Herbal/Botanical Extracts
Amino Acids
Probiotics
Omega-3 Fatty Acids
Market By Source
Animal Based
Plant Based
Market By Format
Soft Gels/Capsules
Tablets
Powder
Liquid
Others
Market By Distribution Channel
Supermarkets and Hypermarkets
Convenience Stores
Pharmacies & drug stores
Online Retail
Other
Market By Geography
North America
• U.S.
• Canada
Europe
• U.K.
• Germany
• France
• Spain
• Rest of Europe
Asia-Pacific
• China
• Japan
• India
• Australia
• South Korea
• Rest of Asia-Pacific
Latin America
• Brazil
• Mexico
• Rest of Latin America
Middle East & Africa
• GCC
• South Africa
• Rest of Middle East & Africa
CHAPTER 1. Industry Overview of Immune Health Supplement
1.1. Definition and Scope
1.1.1. Definition of Immune Health Supplement
1.1.2. Market Segmentation
1.1.3. Years Considered for the Study
1.1.4. Assumptions and Acronyms Used
1.1.4.1. Market Assumptions and Market Forecast
1.1.4.2. Acronyms Used in Global Immune Health Supplement Market
1.2. Summary
1.2.1. Executive Summary
1.2.2. Immune Health Supplement Market By Immune Health Supplement
1.2.3. Immune Health Supplement Market By Source
1.2.4. Immune Health Supplement Market By Format
1.2.5. Immune Health Supplement Market By Distribution Channel
1.2.6. Immune Health Supplement Market by Regions
CHAPTER 2. Research Approach
2.1. Methodology
2.1.1. Research Programs
2.1.2. Market Size Estimation
2.1.3. Market Breakdown and Data Triangulation
2.2. Data Source
2.2.1. Secondary Sources
2.2.2. Primary Sources
CHAPTER 3. Market Dynamics And Competition Analysis
3.1. Market Drivers
3.1.1. Driver 1
3.1.2. Driver 2
3.2. Restraints and Challenges
3.2.1. Restrain 1
3.2.2. Restrain 2
3.3. Growth Opportunities
3.3.1. Opportunity 1
3.3.2. Opportunity 2
3.4. Porter’s Five Forces Analysis
3.4.1. Bargaining Power of Suppliers
3.4.2. Bargaining Power of Buyers
3.4.3. Threat of Substitute
3.4.4. Threat of New Entrants
3.4.5. Degree of Competition
3.5. Market Concentration Ratio and Market Maturity Analysis of Immune Health Supplement Market
3.5.1. Go To Market Strategy
3.5.1.1. Introduction
3.5.1.2. Growth
3.5.1.3. Maturity
3.5.1.4. Saturation
3.5.1.5. Possible Development
3.6. Technological Roadmap for Immune Health Supplement Market
3.7. Value Chain Analysis
3.7.1. List of Key Manufacturers
3.7.2. List of Customers
3.7.3. Level of Integration
3.8. Cost Structure Analysis
3.8.1. Price Trend of Key Raw Materials
3.8.2. Raw Material Suppliers
3.8.3. Proportion of Manufacturing Cost Structure
3.8.3.1. Raw Material
3.8.3.2. Labor Cost
3.8.3.3. Manufacturing Expense
3.9. Regulatory Compliance
3.10. Competitive Landscape, 2019
3.10.1. Player Positioning Analysis
3.10.2. Key Strategies Adopted By Leading Players
CHAPTER 4. Immune Health Supplement Market By Immune Health Supplement
4.1. Introduction
4.2. Immune Health Supplement Revenue By Immune Health Supplement
4.2.1. Immune Health Supplement Revenue (US$ Mn) and Forecast, By Immune Health Supplement, 2016-2027
4.2.2. Vitamins & Minerals
4.2.2.1. Vitamins & Minerals Market Revenue (US$ Mn) and Growth Rate (%), 2016-2027
4.2.3. Herbal/Botanical Extracts
4.2.3.1. Herbal/Botanical Extracts Market Revenue (US$ Mn) and Growth Rate (%), 2016-2027
4.2.4. Amino Acids
4.2.4.1. Amino Acids Market Revenue (US$ Mn) and Growth Rate (%), 2016-2027
4.2.5. Probiotics
4.2.5.1. Probiotics Market Revenue (US$ Mn) and Growth Rate (%), 2016-2027
4.2.6. Omega-3 Fatty Acids
4.2.6.1. Omega-3 Fatty Acids Market Revenue (US$ Mn) and Growth Rate (%), 2016-2027
CHAPTER 5. Immune Health Supplement Market By Source
5.1. Introduction
5.2. Immune Health Supplement Revenue By Source
5.2.1. Immune Health Supplement Revenue (US$ Mn) and Forecast, By Source, 2016-2027
5.2.2. Animal Based
5.2.2.1. Animal Based Market Revenue (US$ Mn) and Growth Rate (%), 2016-2027
5.2.3. Plant Based
5.2.3.1. Plant Based Market Revenue (US$ Mn) and Growth Rate (%), 2016-2027
CHAPTER 6. Immune Health Supplement Market Revenue By Format
6.1. Introduction
6.2. Immune Health Supplement Revenue (US$ Mn) By Format
6.2.1. Immune Health Supplement Revenue (US$ Mn) and Forecast By Format, 2016 - 2027
6.2.2. Soft Gels/Capsules
6.2.2.1. Soft Gels/Capsules Market Revenue (US$ Mn) and Growth Rate (%), 2016-2027
6.2.3. Tablets
6.2.3.1. Tablets Market Revenue (US$ Mn) and Growth Rate (%), 2016-2027
6.2.4. Powder
6.2.4.1. Powder Market Revenue (US$ Mn) and Growth Rate (%), 2016-2027
6.2.5. Liquid
6.2.5.1. Liquid Market Revenue (US$ Mn) and Growth Rate (%), 2016-2027
6.2.6. Others
6.2.6.1. Others Market Revenue (US$ Mn) and Growth Rate (%), 2016-2027
CHAPTER 7. Immune Health Supplement Market By Distribution Channel
7.1. Introduction
7.2. Immune Health Supplement Revenue (US$ Mn) By Distribution Channel
7.2.1. Immune Health Supplement Revenue (US$ Mn) and Forecast By Distribution Channel, 2016 - 2027
7.2.2. Supermarkets and Hypermarkets
7.2.2.1. Supermarkets and Hypermarkets Market Revenue (US$ Mn) and Growth Rate (%), 2016-2027
7.2.3. Convenience Stores
7.2.3.1. Convenience Stores Market Revenue (US$ Mn) and Growth Rate (%), 2016-2027
7.2.4. Pharmacies & drug stores
7.2.4.1. Pharmacies & drug stores Market Revenue (US$ Mn) and Growth Rate (%), 2016-2027
7.2.5. Online Retail
7.2.5.1. Online Retail Market Revenue (US$ Mn) and Growth Rate (%), 2016-2027
7.2.6. Others
7.2.6.1. Others Market Revenue (US$ Mn) and Growth Rate (%), 2016-2027
CHAPTER 8. North America Immune Health Supplement Market By Country
8.1. North America Immune Health Supplement Overview
8.2. U.S.
8.2.1. U.S. Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Immune Health Supplement, 2016-2027
8.2.2. U.S. Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Source, 2016-2027
8.2.3. U.S. Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Format, 2016-2027
8.2.4. U.S. Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Distribution Channel, 2016-2027
8.3. Canada
8.3.1. Canada Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Immune Health Supplement, 2016-2027
8.3.2. Canada Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Source, 2016-2027
8.3.3. Canada Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Format, 2016-2027
8.3.4. Canada Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Distribution Channel, 2016-2027
8.4. North America PEST Analysis
CHAPTER 9. Europe Immune Health Supplement Market By Country
9.1. Europe Immune Health Supplement Market Overview
9.2. U.K.
9.2.1. U.K. Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Immune Health Supplement, 2016-2027
9.2.2. U.K. Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Source, 2016-2027
9.2.3. U.K. Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Format, 2016-2027
9.2.4. U.K. Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Distribution Channel, 2016-2027
9.3. Germany
9.3.1. Germany Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Immune Health Supplement, 2016-2027
9.3.2. Germany Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Source, 2016-2027
9.3.3. Germany Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Format, 2016-2027
9.3.4. Germany Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Distribution Channel, 2016-2027
9.4. France
9.4.1. France Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Immune Health Supplement, 2016-2027
9.4.2. France Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Source, 2016-2027
9.4.3. France Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Format, 2016-2027
9.4.4. France Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Distribution Channel, 2016-2027
9.5. Spain
9.5.1. Spain Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Immune Health Supplement, 2016-2027
9.5.2. Spain Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Source, 2016-2027
9.5.3. Spain Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Format, 2016-2027
9.5.4. Spain Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Distribution Channel, 2016-2027
9.6. Rest of Europe
9.6.1. Rest of Europe Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Immune Health Supplement, 2016-2027
9.6.2. Rest of Europe Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Source, 2016-2027
9.6.3. Rest of Europe Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Format, 2016-2027
9.6.4. Rest of Europe Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Distribution Channel, 2016-2027
9.7. Europe PEST Analysis
CHAPTER 10. Asia Pacific Immune Health Supplement Market By Country
10.1. Asia Pacific Immune Health Supplement Market Overview
10.2. China
10.2.1. China Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Immune Health Supplement, 2016-2027
10.2.2. China Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Source, 2016 - 2027
10.2.3. China Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Format, 2016 - 2027
10.2.4. China Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Distribution Channel, 2016 - 2027
10.3. Japan
10.3.1. Japan Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Immune Health Supplement, 2016-2027
10.3.2. Japan Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Source, 2016 - 2027
10.3.3. Japan Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Format, 2016 - 2027
10.3.4. Japan Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Distribution Channel, 2016 - 2027
10.4. India
10.4.1. India Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Immune Health Supplement, 2016-2027
10.4.2. India Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Source, 2016 - 2027
10.4.3. India Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Format, 2016 - 2027
10.4.4. India Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Distribution Channel, 2016 - 2027
10.5. Australia
10.5.1. Australia Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Immune Health Supplement, 2016-2027
10.5.2. Australia Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Source, 2016 - 2027
10.5.3. Australia Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Format, 2016 - 2027
10.5.4. Australia Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Distribution Channel, 2016 - 2027
10.6. South Korea
10.6.1. South Korea Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Immune Health Supplement, 2016-2027
10.6.2. South Korea Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Source, 2016 - 2027
10.6.3. South Korea Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Format, 2016 - 2027
10.6.4. South Korea Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Distribution Channel, 2016 - 2027
10.7. Rest of Asia-Pacific
10.7.1. Rest of Asia-Pacific Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Immune Health Supplement, 2016-2027
10.7.2. Rest of Asia-Pacific Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Source, 2016 - 2027
10.7.3. Rest of Asia-Pacific Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Format, 2016 - 2027
10.7.4. Rest of Asia-Pacific Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Distribution Channel, 2016 - 2027
10.8. Asia Pacific PEST Analysis
CHAPTER 11. Latin America Immune Health Supplement Market By Country
11.1. Latin America Immune Health Supplement Market Overview
11.2. Brazil
11.2.1. Brazil Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Immune Health Supplement, 2016-2027
11.2.2. Brazil Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Source, 2016 - 2027
11.2.3. Brazil Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Format, 2016 - 2027
11.2.4. Brazil Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Distribution Channel, 2016 - 2027
11.3. Mexico
11.3.1. Mexico Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Immune Health Supplement, 2016-2027
11.3.2. Mexico Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Source, 2016 - 2027
11.3.3. Mexico Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Format, 2016 - 2027
11.3.4. Mexico Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Distribution Channel, 2016 - 2027
11.4. Rest of Latin America
11.4.1. Rest of Latin America Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Immune Health Supplement, 2016-2027
11.4.2. Rest of Latin America Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Source, 2016 - 2027
11.4.3. Rest of Latin America Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Format, 2016 - 2027
11.4.4. Rest of Latin America Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Distribution Channel, 2016 - 2027
11.5. Latin America PEST Analysis
CHAPTER 12. Middle East & Africa Immune Health Supplement Market By Country
12.1. Middle East & Africa Immune Health Supplement Market Overview
12.2. Saudi Arabia
12.2.1. Saudi Arabia Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Immune Health Supplement, 2016-2027
12.2.2. Saudi Arabia Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Source, 2016 - 2027
12.2.3. Saudi Arabia Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Format, 2016 - 2027
12.2.4. Saudi Arabia Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Distribution Channel, 2016 - 2027
12.3. UAE
12.3.1. UAE Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Immune Health Supplement, 2016-2027
12.3.2. UAE Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Source, 2016 - 2027
12.3.3. UAE Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Format, 2016 - 2027
12.3.4. UAE Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Distribution Channel, 2016 - 2027
12.4. Rest of Middle East & Africa
12.4.1. Rest of Middle East & Africa Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Immune Health Supplement, 2016-2027
12.4.2. Rest of Middle East & Africa Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Source, 2016 - 2027
12.4.3. Rest of Middle East & Africa Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Format, 2016 - 2027
12.4.4. Rest of Middle East & Africa Immune Health Supplement Market Revenue (US$ Mn) and Forecast By Distribution Channel, 2016 - 2027
12.5. Middle East & Africa PEST Analysis
CHAPTER 13. Player Analysis Of Immune Health Supplement
13.1. Immune Health Supplement Market Company Share Analysis
13.2. Competition Matrix
13.2.1. Competitive Benchmarking of key players by price, presence, market share, and R&D investment
13.2.2. New Product Launches and Product Enhancements
13.2.3. Mergers And Acquisition In Global Immune Health Supplement Market
13.2.4. Partnership, Joint Ventures and Strategic Alliances/ Sales Agreements
CHAPTER 14. Company Profile
14.1. Bayer AG
14.1.1. Company Snapshot
14.1.2. Business Overview
14.1.3. Financial Overview
14.1.3.1. Revenue (US$ Mn), 2020
14.1.3.2. Bayer AG 2020 Immune Health Supplements Business Regional Distribution
14.1.4. Product/ Service and Specification
14.1.5. Recent Developments & Business Strategy
14.1.6. Manufacturing Plant Footprint Analysis
14.2. Amway Corp.
14.3. Glanbia PLC
14.4. NOW® Foods
14.5. Himalaya Wellness Company
14.6. Abbott
14.7. EuroPharma USA
14.8. Others
