The global buttock augmentation market is expected to grow at a CAGR of around 7.5% from 2020 to 2027 and expected to reach the market value of around US$ 1,345.5 Mn by 2027.
Buttock augmentation is a surgical procedure that adds volume and shape to the buttocks. This can be accomplished through either fat transfer or buttock implants. Fat transfer is a popular procedure that works by using the patient's own fat to add natural-looking volume to the buttocks. Butt implants are synthetic devices that are inserted into the buttock area to provide a significant increase in volume. Buttock augmentation surgery is appropriate for someone who dislikes the shape of their buttocks or wishes to balance their body. It can be done in one of two ways: with implants or with fat transfer. The fat transfer procedure is also referred to as a Brazilian butt lift.
What's new in Buttock Augmentation Market?
According to details published by the American Association for the Advancement of Science (AAAS) in May 2019, a new anatomic study identifies critical technical issues to ensure the safe performance of the increasingly popular "Brazilian butt lift" - a procedure that uses the patient's own fat to augment and improve the appearance of the buttocks. The study confirms that gluteal fat grafting is safe as long as the injections are kept in the subcutaneous tissue. Fat grafting has become a popular buttock enhancement technique for patients seeking a fuller, shapelier appearance without the use of implants. In this procedure, fat obtained through liposuction from one area of the body (such as the abdomen) is processed and injected to improve the gluteal area. According to ASPS data, over 24,000 buttock augmentation with fat grafting procedures were performed in 2018, representing a 19% increase over the previous year.
Market Dynamics
Rising preference towards aesthetic plastic surgery bolster the growth of global buttock augmentation market
According to Aesthetic Society data, procedures such as buttock augmentation and labiaplasty, which were once thought to be passing trends, are anything but, with five years of continuous growth. Buttock augmentation has grown by 61% in the last five years, with over 100 million dollars spent in 2018. Labiaplasty has increased by 53% in the last five years, with over US$35Mn spent in 2018. Injectables are also a popular option for people who want to look younger but aren't ready to commit to a more invasive surgical procedure or are looking for aesthetic procedures that will allow them to postpone more invasive procedures for a longer period of time, according to the data. In 2018, approximately 2,671,130 injectable procedures were performed. Botulinum toxin injections accounted for 67% of the total, with hyaluronic acid injections accounting for 30%. Furthermore, injectables cost a total of US$1,155,509,471 in 2018. In the last five years, the number of injectable procedures performed has increased by 39%. The figures show that buttock augmentation remains one of the most popular surgical procedures in the United States, with a 15% increase in the number of procedures performed in the last five years, and that silicone gel implants are the preferred implant type in the country.
Rising preference for surgeries over injectable fillers or dermal fillers enhance the growth of global buttock augmentation market
According to the American Society of Plastic Surgeons, the average cost of buttock augmentation with fat grafting is US$4,277, buttock implants are US$5,004, and a buttock lift is US$4,960 in 2019. This average price is only a portion of the total cost; it does not include anesthesia, operating room facilities, or other related costs. To determine your final fee, please contact your plastic surgeon's office. According to data published by the AMERICAN SOCIETY OF PLASTIC SURGEONS, buttock augmentation with fat grafting increased by 26% between 2015 and 2016. Furthermore, according to the AMERICAN SOCIETY OF PLASTIC SURGEONS, the number of buttock augmentation with fat grafting surgeries performed in 2018 was 24,099, with a national average surgeon/physician fee of US$4341. Injectable silicone, on the other hand, is not approved by the Food and Drug Administration (FDA) for any aesthetic procedure, including facial and body contouring or enhancement. Long-term pain, infections, and serious injuries such as scarring and permanent disfigurement, embolism (blockage of a blood vessel), stroke, and death can result from silicone injections. As a result, there is a growing trend toward buttock augmentation surgeries, which will lead to global market growth.
Market Segmentation
The global buttock augmentation market is segmented based on product and end-use. By product, the market is segmented as buttock implants, buttock injections, and others. Further, Buttock Implants is classified into silicone gel implants and fat grafting. By buttock injections, the market is segregated as hydrogel butt injections, PMMA butt injections, poly-l-lactic acid, and silicone butt injections. Based on end-users, the market is segmented as hospitals, aesthetic clinics, and others
Buttock implants market is expected to have a reasonable market share during the forecast period. Buttock implants are a surgical procedure in which artificial enhancement material, typically silicone implants, is surgically implanted in the buttock to contour or enhance its shape. The hospital segment is expected to dominate the global buttock augmentation market by end-user. Because hospital facilities in many developed and developing countries are robust, they are well equipped with high-end devices that use cutting-edge technology. This is one of the most important factors driving the global buttock augmentation market. Furthermore, various specialty hospitals have tie-ups with trusted manufacturers and have tendered for purchasing advanced aesthetic devices, impelling segmental growth in the coming year and ultimately contributing to the growth of the global buttock augmentation market.
Regional Overview
In terms of regional market share, North America dominates the global buttock augmentation market. This is due to the region's high spending on cosmetic plastic surgery. This is one of the primary drivers of the global buttock augmentation market. On the other hand, Asia Pacific is expected to have the fastest growing CAGR in the global buttock augmentation market in the coming years. Rising personal fitness and healthcare awareness, as well as body beautification, and an increase in disposable income in the region contribute for the growth of global buttock augmentation market.
Competitive Landscape
The prominent players of the global buttock augmentation market involve Sientra, Inc., POLYTECH Health & Aesthetics, Allergan, Sebbin, Merz North America, Inc, Silimed, Spectrum Designs Medical, Implantech, and among others
Market Segmentation
Market By Product
Buttock Implants
- Silicone Gel implants
- Fat grafting
Buttock Injections
- Hydrogel Butt Injections
- PMMA Butt Injections
- Poly-L-lactic acid
- Silicone Butt Injections
Others
Market By End-use
Hospitals
Aesthetic Clinics
Others
Market By Geography
North America
• U.S.
• Canada
Europe
• U.K.
• Germany
• France
• Spain
• Rest of Europe
Asia-Pacific
• China
• Japan
• India
• Australia
• South Korea
• Rest of Asia-Pacific
Latin America
• Brazil
• Mexico
• Rest of Latin America
Middle East & Africa
• GCC
• South Africa
• Rest of Middle East & Africa
CHAPTER 1.Industry Overview of Buttock Augmentation
1.1.Definition and Scope
1.1.1.Definition of Buttock Augmentation
1.1.2.Market Segmentation
1.1.3.Years Considered for the Study
1.1.4.Assumptions and Acronyms Used
1.1.4.1.Market Assumptions and Market Forecast
1.1.4.2.Acronyms Used in Global Buttock Augmentation Market
1.2.Summary
1.2.1.Executive Summary
1.2.2.Buttock Augmentation Market By Product
1.2.3.Buttock Augmentation Market By End-use
1.2.4.Buttock Augmentation Market by Regions
CHAPTER 2.Research Approach
2.1.Methodology
2.1.1.Research Programs
2.1.2.Market Size Estimation
2.1.3.Market Breakdown and Data Triangulation
2.2.Data Source
2.2.1.Secondary Sources
2.2.2.Primary Sources
CHAPTER 3.Market Dynamics And Competition Analysis
3.1.Market Drivers
3.1.1.Driver 1
3.1.2.Driver 2
3.2.Restraints and Challenges
3.2.1.Restrain 1
3.2.2.Restrain 2
3.3.Growth Opportunities
3.3.1.Opportunity 1
3.3.2.Opportunity 2
3.4.Porter’s Five Forces Analysis
3.4.1.Bargaining Power of Suppliers
3.4.2.Bargaining Power of Buyers
3.4.3.Threat of Substitute
3.4.4.Threat of New Entrants
3.4.5.Degree of Competition
3.5.Market Concentration Ratio and Market Maturity Analysis of Buttock Augmentation Market
3.5.1.Go To Market Strategy
3.5.1.1.Introduction
3.5.1.2.Growth
3.5.1.3.Maturity
3.5.1.4.Saturation
3.5.1.5.Possible Development
3.6.Technological Roadmap for Buttock Augmentation Market
3.7.Value Chain Analysis
3.7.1.List of Key Manufacturers
3.7.2.List of Customers
3.7.3.Level of Integration
3.8.Cost Structure Analysis
3.8.1.Price Trend of Key Raw Materials
3.8.2.Raw Material Suppliers
3.8.3.Proportion of Manufacturing Cost Structure
3.8.3.1.Raw Material
3.8.3.2.Labor Cost
3.8.3.3.Manufacturing Expense
3.9.Regulatory Compliance
3.10.Competitive Landscape, 2019
3.10.1.Player Positioning Analysis
3.10.2.Key Strategies Adopted By Leading Players
CHAPTER 4.Manufacturing Plant Analysis
4.1.Manufacturing Plant Location and Establish Date of Major Manufacturers in 2019
4.2.R&D Status and Application Source of Buttock Augmentation Major Manufacturers in 2019
CHAPTER 5.Buttock Augmentation Market By Product
5.1.Introduction
5.2.Buttock Augmentation Revenue By Product
5.2.1.Buttock Augmentation Revenue (US$ Mn) and Forecast, By Product, 2016-2027
5.2.2.Buttock Implants
5.2.2.1.Buttock Implants Market Revenue (US$ Mn) and Growth Rate (%), 2016-2027
5.2.2.2.Silicone Gel implants
5.2.2.2.1.Silicone Gel implants Market Revenue (US$ Mn) and Growth Rate (%), 2016-2027
5.2.2.3.Fat grafting
5.2.2.3.1.Fat grafting Market Revenue (US$ Mn) and Growth Rate (%), 2016-2027
5.2.3.Buttock Injections
5.2.3.1.1.Buttock Injections Market Revenue (US$ Mn) and Growth Rate (%), 2016-2027
5.2.3.2.Hydrogel Butt Injections
5.2.3.2.1.Hydrogel Butt Injections Market Revenue (US$ Mn) and Growth Rate (%), 2016-2027
5.2.3.3.PMMA Butt Injections
5.2.3.3.1.PMMA Butt Injections Market Revenue (US$ Mn) and Growth Rate (%), 2016-2027
5.2.3.4.Poly-L-lactic acid
5.2.3.4.1.Poly-L-lactic acid Market Revenue (US$ Mn) and Growth Rate (%), 2016-2027
5.2.3.5.Silicone Butt Injections
5.2.3.5.1.Silicone Butt Injections Market Revenue (US$ Mn) and Growth Rate (%), 2016-2027
5.2.4.Others
5.2.4.1.1.Others Market Revenue (US$ Mn) and Growth Rate (%), 2016-2027
CHAPTER 6.Buttock Augmentation Market Revenue By End-use
6.1.Introduction
6.2.Buttock Augmentation Revenue (US$ Mn) By End-use
6.2.1.Buttock Augmentation Revenue (US$ Mn) and Forecast By End-use, 2016 - 2027
6.2.2.Hospitals
6.2.2.1.Hospitals Market Revenue (US$ Mn) and Growth Rate (%), 2016-2027
6.2.3.Aesthetic Clinics
6.2.3.1.Aesthetic Clinics Market Revenue (US$ Mn) and Growth Rate (%), 2016-2027
6.2.4.Others
6.2.4.1.Others Market Revenue (US$ Mn) and Growth Rate (%), 2016-2027
CHAPTER 7.North America Buttock Augmentation Market By Country
7.1.North America Buttock Augmentation Overview
7.2.U.S.
7.2.1.U.S. Buttock Augmentation Market Revenue (US$ Mn) and Forecast By Product, 2016-2027
7.2.2.U.S. Buttock Augmentation Market Revenue (US$ Mn) and Forecast By End-use, 2016-2027
7.3.Canada
7.3.1.Canada Buttock Augmentation Market Revenue (US$ Mn) and Forecast By Product, 2016-2027
7.3.2.Canada Buttock Augmentation Market Revenue (US$ Mn) and Forecast By End-use, 2016-2027
7.4.North America PEST Analysis
CHAPTER 8.Europe Buttock Augmentation Market By Country
8.1.Europe Buttock Augmentation Market Overview
8.2.U.K.
8.2.1.U.K. Buttock Augmentation Market Revenue (US$ Mn) and Forecast By Product, 2016-2027
8.2.2.U.K. Buttock Augmentation Market Revenue (US$ Mn) and Forecast By End-use, 2016-2027
8.3.Germany
8.3.1.Germany Buttock Augmentation Market Revenue (US$ Mn) and Forecast By Product, 2016-2027
8.3.2.Germany Buttock Augmentation Market Revenue (US$ Mn) and Forecast By End-use, 2016-2027
8.4.France
8.4.1.France Buttock Augmentation Market Revenue (US$ Mn) and Forecast By Product, 2016-2027
8.4.2.France Buttock Augmentation Market Revenue (US$ Mn) and Forecast By End-use, 2016-2027
8.5.Spain
8.5.1.Spain Buttock Augmentation Market Revenue (US$ Mn) and Forecast By Product, 2016-2027
8.5.2.Spain Buttock Augmentation Market Revenue (US$ Mn) and Forecast By End-use, 2016-2027
8.6.Rest of Europe
8.6.1.Rest of Europe Buttock Augmentation Market Revenue (US$ Mn) and Forecast By Product, 2016-2027
8.6.2.Rest of Europe Buttock Augmentation Market Revenue (US$ Mn) and Forecast By End-use, 2016-2027
8.7.Europe PEST Analysis
CHAPTER 9.Asia Pacific Buttock Augmentation Market By Country
9.1.Asia Pacific Buttock Augmentation Market Overview
9.2.China
9.2.1.China Buttock Augmentation Market Revenue (US$ Mn) and Forecast By Product, 2016 - 2027
9.2.2.China Buttock Augmentation Market Revenue (US$ Mn) and Forecast By End-use, 2016 - 2027
9.3.Japan
9.3.1.Japan Buttock Augmentation Market Revenue (US$ Mn) and Forecast By Product, 2016 - 2027
9.3.2.Japan Buttock Augmentation Market Revenue (US$ Mn) and Forecast By End-use, 2016 - 2027
9.4.India
9.4.1.India Buttock Augmentation Market Revenue (US$ Mn) and Forecast By Product, 2016 - 2027
9.4.2.India Buttock Augmentation Market Revenue (US$ Mn) and Forecast By End-use, 2016 - 2027
9.5.Australia
9.5.1.Australia Buttock Augmentation Market Revenue (US$ Mn) and Forecast By Product, 2016 - 2027
9.5.2.Australia Buttock Augmentation Market Revenue (US$ Mn) and Forecast By End-use, 2016 - 2027
9.6.South Korea
9.6.1.South Korea Buttock Augmentation Market Revenue (US$ Mn) and Forecast By Product, 2016 - 2027
9.6.2.South Korea Buttock Augmentation Market Revenue (US$ Mn) and Forecast By End-use, 2016 - 2027
9.7.Rest of Asia-Pacific
9.7.1.Rest of Asia-Pacific Buttock Augmentation Market Revenue (US$ Mn) and Forecast By Product, 2016 - 2027
9.7.2.Rest of Asia-Pacific Buttock Augmentation Market Revenue (US$ Mn) and Forecast By End-use, 2016 - 2027
9.8.Asia Pacific PEST Analysis
CHAPTER 10.Latin America Buttock Augmentation Market By Country
10.1.Latin America Buttock Augmentation Market Overview
10.2.Brazil
10.2.1.Brazil Buttock Augmentation Market Revenue (US$ Mn) and Forecast By Product, 2016 - 2027
10.2.2.Brazil Buttock Augmentation Market Revenue (US$ Mn) and Forecast By End-use, 2016 - 2027
10.3.Mexico
10.3.1.Mexico Buttock Augmentation Market Revenue (US$ Mn) and Forecast By Product, 2016 - 2027
10.3.2.Mexico Buttock Augmentation Market Revenue (US$ Mn) and Forecast By End-use, 2016 - 2027
10.4.Rest of Latin America
10.4.1.Rest of Latin America Buttock Augmentation Market Revenue (US$ Mn) and Forecast By Product, 2016 – 2027
10.4.2.Rest of Latin America Buttock Augmentation Market Revenue (US$ Mn) and Forecast By End-use, 2016 – 2027
10.5.Latin America PEST Analysis
CHAPTER 11.Middle East & Africa Buttock Augmentation Market By Country
11.1.Middle East & Africa Buttock Augmentation Market Overview
11.2.Saudi Arabia
11.2.1.Saudi Arabia Buttock Augmentation Market Revenue (US$ Mn) and Forecast By Product, 2016 - 2027
11.2.2.Saudi Arabia Buttock Augmentation Market Revenue (US$ Mn) and Forecast By End-use, 2016 - 2027
11.3.UAE
11.3.1.UAE Buttock Augmentation Market Revenue (US$ Mn) and Forecast By Product, 2016 - 2027
11.3.2.UAE Buttock Augmentation Market Revenue (US$ Mn) and Forecast By End-use, 2016 - 2027
11.4.Rest of Middle East & Africa
11.4.1.Rest of Middle East & Africa Buttock Augmentation Market Revenue (US$ Mn) and Forecast By Product, 2016 - 2027
11.4.2.Rest of Middle East & Africa Buttock Augmentation Market Revenue (US$ Mn) and Forecast By End-use, 2016 – 2027
11.5.Middle East & Africa PEST Analysis
CHAPTER 12.Player Analysis Of Buttock Augmentation
12.1.Buttock Augmentation Market Company Share Analysis
12.2.Competition Matrix
12.2.1.Competitive Benchmarking of key players by price, presence, market share, and R&D investment
12.2.2.New Product Launches and Product Enhancements
12.2.3.Mergers And Acquisition In Global Buttock Augmentation Market
12.2.4.Partnership, Joint Ventures and Strategic Alliances/ Sales Agreements
CHAPTER 13.COMPANY PROFILE
13.1.Sientra, Inc.
13.1.1.Company Snapshot
13.1.2.Business Overview
13.1.3.Financial Overview
13.1.3.1.Revenue (US$ Mn), 2019
13.1.3.2.Sientra, Inc. 2019 Buttock Augmentation Business Regional Distribution
13.1.4.Product/ Service and Specification
13.1.5.Recent Developments & Business Strategy
13.1.6.Manufacturing Plant Footprint Analysis
13.2.POLYTECH Health & Aesthetics
13.3.Allergan
13.4.Sebbin
13.5.Merz North America, Inc
13.6.Silimed
13.7.Spectrum Designs Medical
13.8.Implantech
13.9.Others