The Beer Market Size collected USD 711 Billion in 2022 and is set to achieve a market size of USD 1,222.8 Billion in 2032 growing at a CAGR of 5.1% from 2023 to 2032.
Production of beer has witnessed a significant surge over the past few years. The demand for beer is always at its peak given the fact that beer is the oldest consumed and brewed alcoholic beverage in the world. Beer is a yeast-fermented alcoholic beverage that is prepared from malt and flavored by adding hops. Beer is fairly popular in Neolithic Europe, with its initial Production dating back to as early as 2050 B.C. Beer is mainly made from yeast, hops, water, and malted barley. However, several natural additives or carbohydrate sources can also be included. Similarly, other fermented carbohydrates such as rice, maize, and wheat are also added for producing different flavors and styles.
Beer Market Report Statistics
- Global beer market revenue is estimated to reach USD 1,222.8 Billion by 2032 with a CAGR of 5.1% from 2023 to 2032
- Europe beer market value occupied more than USD 220 billion in 2022
- Asia-Pacific beer market growth will register a CAGR of around 5% from 2023 to 2032
- Among type, the lager sub-segment generated around 50% share in 2022
- Based on category, the premium beer generated US $ 405 billion revenue in 2022
- Growing popularity of craft beer is a popular beer market trend that fuels the industry demand
Global Beer Market Dynamics
Market Drivers
- Changing consumer preferences
- Increasing disposable income
- Innovative marketing strategies
Market Restraints
- High competition
- Fluctuations in raw material costs
Market Opportunities
- Health consciousness
- Increasing tourism
Beer Market Report Coverage
| Market |
Beer Market |
| Beer Market Size 2022 |
USD 711 Billion |
| Beer Market Forecast 2032 |
USD 1,222.8 Billion |
| Beer Market CAGR During 2023 - 2032 |
5.1% |
| Beer Market Analysis Period |
2020 - 2032 |
| Beer Market Base Year |
2022 |
| Beer Market Forecast Data |
2023 - 2032 |
| Segments Covered |
By Type, By Category, By Packaging, By Production, And By Geography
|
| Regional Scope |
North America, Europe, Asia Pacific, Latin America, and Middle East & Africa |
| Key Companies Profiled |
Anheuser-Busch InBev, ASAHI BREWERIES, LTD., Beijing Yanjing Beer Group Corporation, Boston Beer Company, China Resources Breweries, Carlsberg A/S, Diageo Plc, Heineken N.V., Kirin Holdings Co. Ltd, and Molson Coors Beverage Company.
|
Report Coverage
|
Market Trends, Drivers, Restraints, Competitive Analysis, Player Profiling, Covid-19 Analysis, Regulation Analysis |
Beer Market Growth Factors
The emergence of a number of local breweries has led to the significant surge of the global beer market in the past few years. Health benefits offered by the consumption of beer is one of the major factors pushing the growth of this industry. Consumption of beer in controlled quantities aids in the reduction of cholesterol level in the human body, and prevents kidney stone. Rise in beer consuming population and social acceptance of beer is another key factor aiding the global beer market. Increasing disposable income of the consumers, especially those residing in the developing countries is another major factor fueling the demand for beer in these countries. Asia-Pacific is one of the lucrative regions for major beer manufacturers to target. Further, advent of several local breweries in the developing countries in Asia-Pacific such as India, China and Japan among others is pushing the demand for beer.
However, alternatives of beer such as whiskey, vodka, rum and wine are a majorly restraining the growth of beer industry. Consumption of these alternatives by consumers is almost at par with beer hence it is currently having a negative impact on this industry and is likely to maintain the same impact throughout the forecast period. Further, external substitutes consist of ready-to-drink (RTD) beverages. The growth of beer industry is also barred by non-drinking population who chooses RTD beverages such as dairy drinks, and energy drinks among others. Heavy taxation and regulatory issues are other major factors barring the growth of beer market at present. Adoption of strong marketing and promotional activities by major beer manufacturers is expected to ensure the smooth growth of beer market in the future, thus posing to be a suitable opportunity for the market growth.
Beer Market Segmentation
The worldwide beer market is categorized based on type, category, packaging, production, and geography.
Beer Market By Type
- Lager
- Ale
- Stout & Porter
- Malt
- Others
Lager accounted for the greatest market share in 2021 and is expected to continue to do so in the coming years, according to beer industry analysis. Lager is the most popular type of beer in the world, accounting for the majority of the global beer market. It is a beer that is fermented and conditioned at low temperatures with a specific yeast strain. Lager has a light color and a crisp, clean flavour that is easy to drink. Lager comes in a variety of styles, including pilsner, pale lager, and amber lager. The most common type of lager is pale lager, which is produced by many of the world's biggest beer brands. Pilsner is a pale lager that emerged in the Czech Republic and is known for its floral aroma and hoppy flavor. Amber lager, also known as Vienna lager, is a maltier and darker version of lager.
Beer Market By Category
- Popular-Priced
- Premium
- Super Premium
The popular-priced segment tends to dominate the beer market in terms of market share. This is due to the fact that these beers are reasonably priced, widely available, and appeal to a wide range of consumers. However, as consumers become more interested in unique and high-quality beers, the premium and super premium segments have grown in popularity in recent years. Despite this expansion, the popular-priced segment continues to account for the majority of the beer market. Higher-priced beers in the premium segment are often marketed to consumers looking for higher-quality, more unique beers. Craft beers, imported beers, and other specialty beers may be included. Premium beers include Blue Moon, Samuel Adams, and Stella Artois.
Beer Market By Packaging
Packaging is an important consideration in the beer market, according to the beer market forecast, because it affects not only the appearance and branding of the product, but also the convenience and portability of the product for consumers. Glass bottles, plastic bottles, cans, and kegs are the four most common types of beer packaging. Cans are nowadays the most prevalent choice among consumers among these four packaging types. Glass and plastic bottles are also popular, especially for premium and craft beers. These packaging styles are frequently associated with more expensive or artisanal products, and they have a more traditional and premium appearance.
Beer Market By Production
- Macrobrewery
- Microbrewery
- Craft Brewery
- Others
According to the beer market forecast, while macrobreweries still account for the largest share of the beer market, there has been significant growth in the microbrewery and craft brewery segments in recent years. These smaller-scale breweries have gained market share by providing unique and high-quality products that attract to a growing segment of consumers who want to try new and different beers. Furthermore, the trend toward locally and artisanally produced goods has fueled growth in the microbrewery and craft brewery segments. Overall, the microbrewery and craft brewery segments have increased their market share in the beer market in recent years.
Beer Market Regional Outlook
North America
Europe
- U.K.
- Germany
- France
- Spain
- Rest of Europe
Asia-Pacific
- India
- Japan
- China
- Australia
- South Korea
- Rest of Asia-Pacific
Latin America
- Brazil
- Mexico
- Rest of Latin America
The Middle East & Africa
- South Africa
- GCC Countries
- Rest of the Middle East & Africa (ME&A)
Beer Market Regional Analysis
Europe is the market leader due to the high consumption of beer and high purchasing power of the consumers. However, the Northern and Western regions in Europe are considered to be matured markets, thereby impeding the growth of this market. The growth rate of beer is majorly attributed to Eastern Europe, with countries being, Russia and Ukraine among others. The Asia-Pacific beer market is analyzed to witness a rapid growth owing to the widening customer base for beer and rising purchasing power of the consumers and transition in the lifestyle of young population. Major contributing countries in Asia-Pacific are India and China.
Beer Market Players
Some of the leading Beer companies include Anheuser-Busch InBev, ASAHI BREWERIES, LTD., Beijing Yanjing Beer Group Corporation, Boston Beer Company, China Resources Breweries, Carlsberg A/S, Diageo Plc, Heineken N.V., Kirin Holdings Co. Ltd, and Molson Coors Beverage Company.
CHAPTER 1. Industry Overview of Beer Market
1.1. Definition and Scope
1.1.1. Definition of Beer
1.1.2. Market Segmentation
1.1.3. Years Considered for the Study
1.1.4. Assumptions and Acronyms Used
1.1.4.1. Market Assumptions and Market Forecast
1.1.4.2. Acronyms Used in Global Beer Market
1.2. Summary
1.2.1. Executive Summary
1.2.2. Beer Market By Type
1.2.3. Beer Market By Category
1.2.4. Beer Market By Packaging
1.2.5. Beer Market By Production
1.2.6. Beer Market By Region
CHAPTER 2. Research Approach
2.1. Methodology
2.1.1. Research Programs
2.1.2. Market Size Estimation
2.1.3. Market Breakdown and Data Triangulation
2.2. Data Source
2.2.1. Secondary Sources
2.2.2. Primary Sources
CHAPTER 3. Market Dynamics And Competition Analysis
3.1. Market Drivers
3.1.1. Driver 1
3.1.2. Driver 2
3.2. Restraints and Challenges
3.2.1. Restraint 1
3.2.2. Restraint 2
3.3. Growth Opportunities
3.3.1. Opportunity 1
3.3.2. Opportunity 2
3.4. Porter’s Five Forces Analysis
3.4.1. Bargaining Power of Suppliers
3.4.2. Bargaining Power of Buyers
3.4.3. Threat of Substitute
3.4.4. Threat of New Entrants
3.4.5. Degree of Competition
3.5. Market Concentration Ratio and Market Maturity Analysis of Beer Market
3.5.1. Go To Market Strategy
3.5.1.1. Introduction
3.5.1.2. Growth
3.5.1.3. Maturity
3.5.1.4. Saturation
3.5.1.5. Possible Development
3.6. Technological Roadmap for Beer Market
3.7. Value Chain Analysis
3.7.1. List of Key Manufacturers
3.7.2. List of Customers
3.7.3. Level of Integration
3.8. Cost Structure Analysis
3.8.1. Price Trend of Key Raw Materials
3.8.2. Raw Material Suppliers
3.8.3. Proportion of Manufacturing Cost Structure
3.8.3.1. Raw Material
3.8.3.2. Labor Cost
3.8.3.3. Manufacturing Expense
3.9. Regulatory Compliance
3.10. Competitive Landscape, 2022
3.10.1. Player Positioning Analysis
3.10.2. Key Strategies Adopted By Leading Players
CHAPTER 4. Manufacturing Plant Analysis
4.1. Manufacturing Plant Location and Establish Date of Major Manufacturers in 2022
4.2. R&D Status of Major Manufacturers in 2022
CHAPTER 5. Beer Market By Type
5.1. Introduction
5.2. Beer Market Revenue By Type
5.2.1. Beer Market Revenue (USD Billion) and Forecast, By Type, 2020-2032
5.2.2. Lager
5.2.2.1. Lager Market Revenue (USD Billion) and Growth Rate (%), 2020-2032
5.2.3. Ale
5.2.3.1. Ale Market Revenue (USD Billion) and Growth Rate (%), 2020-2032
5.2.4. Stout & Porter
5.2.4.1. Stout & Porter Market Revenue (USD Billion) and Growth Rate (%), 2020-2032
5.2.5. Malt
5.2.5.1. Malt Market Revenue (USD Billion) and Growth Rate (%), 2020-2032
5.2.6. Others
5.2.6.1. Others Market Revenue (USD Billion) and Growth Rate (%), 2020-2032
CHAPTER 6. Beer Market By Category
6.1. Introduction
6.2. Beer Market Revenue By Category
6.2.1. Beer Market Revenue (USD Billion) and Forecast, By Category, 2020-2032
6.2.2. Popular-Priced
6.2.2.1. Popular-Priced Market Revenue (USD Billion) and Growth Rate (%), 2020-2032
6.2.3. Premium
6.2.3.1. Premium Market Revenue (USD Billion) and Growth Rate (%), 2020-2032
6.2.4. Super Premium
6.2.4.1. Super Premium Market Revenue (USD Billion) and Growth Rate (%), 2020-2032
CHAPTER 7. Beer Market By Packaging
7.1. Introduction
7.2. Beer Market Revenue By Packaging
7.2.1. Beer Market Revenue (USD Billion) and Forecast, By Packaging, 2020-2032
7.2.2. Glass
7.2.2.1. Glass Market Revenue (USD Billion) and Growth Rate (%), 2020-2032
7.2.3. Bottle
7.2.3.1. Bottle Market Revenue (USD Billion) and Growth Rate (%), 2020-2032
7.2.4. Can
7.2.4.1. Can Market Revenue (USD Billion) and Growth Rate (%), 2020-2032
7.2.5. Others
7.2.5.1. Others Market Revenue (USD Billion) and Growth Rate (%), 2020-2032
CHAPTER 8. Beer Market By Production
8.1. Introduction
8.2. Beer Market Revenue By Production
8.2.1. Beer Market Revenue (USD Billion) and Forecast, By Production, 2020-2032
8.2.2. Macrobrewery
8.2.2.1. Macrobrewery Market Revenue (USD Billion) and Growth Rate (%), 2020-2032
8.2.3. Microbrewery
8.2.3.1. Microbrewery Market Revenue (USD Billion) and Growth Rate (%), 2020-2032
8.2.4. Craft Brewery
8.2.4.1. Craft Brewery Market Revenue (USD Billion) and Growth Rate (%), 2020-2032
8.2.5. Others
8.2.5.1. Others Market Revenue (USD Billion) and Growth Rate (%), 2020-2032
CHAPTER 9. North America Beer Market By Country
9.1. North America Beer Market Overview
9.2. U.S.
9.2.1. U.S. Beer Market Revenue (USD Billion) and Forecast By Type, 2020-2032
9.2.2. U.S. Beer Market Revenue (USD Billion) and Forecast By Category, 2020-2032
9.2.3. U.S. Beer Market Revenue (USD Billion) and Forecast By Packaging, 2020-2032
9.2.4. U.S. Beer Market Revenue (USD Billion) and Forecast By Production, 2020-2032
9.3. Canada
9.3.1. Canada Beer Market Revenue (USD Billion) and Forecast By Type, 2020-2032
9.3.2. Canada Beer Market Revenue (USD Billion) and Forecast By Category, 2020-2032
9.3.3. Canada Beer Market Revenue (USD Billion) and Forecast By Packaging, 2020-2032
9.3.4. Canada Beer Market Revenue (USD Billion) and Forecast By Production, 2020-2032
9.4. North America PEST Analysis
CHAPTER 10. Europe Beer Market By Country
10.1. Europe Beer Market Overview
10.2. U.K.
10.2.1. U.K. Beer Market Revenue (USD Billion) and Forecast By Type, 2020-2032
10.2.2. U.K. Beer Market Revenue (USD Billion) and Forecast By Category, 2020-2032
10.2.3. U.K. Beer Market Revenue (USD Billion) and Forecast By Packaging, 2020-2032
10.2.4. U.K. Beer Market Revenue (USD Billion) and Forecast By Production, 2020-2032
10.3. Germany
10.3.1. Germany Beer Market Revenue (USD Billion) and Forecast By Type, 2020-2032
10.3.2. Germany Beer Market Revenue (USD Billion) and Forecast By Category, 2020-2032
10.3.3. Germany Beer Market Revenue (USD Billion) and Forecast By Packaging, 2020-2032
10.3.4. Germany Beer Market Revenue (USD Billion) and Forecast By Production, 2020-2032
10.4. France
10.4.1. France Beer Market Revenue (USD Billion) and Forecast By Type, 2020-2032
10.4.2. France Beer Market Revenue (USD Billion) and Forecast By Category, 2020-2032
10.4.3. France Beer Market Revenue (USD Billion) and Forecast By Packaging, 2020-2032
10.4.4. France Beer Market Revenue (USD Billion) and Forecast By Production, 2020-2032
10.5. Spain
10.5.1. Spain Beer Market Revenue (USD Billion) and Forecast By Type, 2020-2032
10.5.2. Spain Beer Market Revenue (USD Billion) and Forecast By Category, 2020-2032
10.5.3. Spain Beer Market Revenue (USD Billion) and Forecast By Packaging, 2020-2032
10.5.4. Spain Beer Market Revenue (USD Billion) and Forecast By Production, 2020-2032
10.6. Rest of Europe
10.6.1. Rest of Europe Beer Market Revenue (USD Billion) and Forecast By Type, 2020-2032
10.6.2. Rest of Europe Beer Market Revenue (USD Billion) and Forecast By Category, 2020-2032
10.6.3. Rest of Europe Beer Market Revenue (USD Billion) and Forecast By Packaging, 2020-2032
10.6.4. Rest of Europe Beer Market Revenue (USD Billion) and Forecast By Production, 2020-2032
10.7. Europe PEST Analysis
CHAPTER 11. Asia-Pacific Beer Market By Country
11.1. Asia-Pacific Beer Market Overview
11.2. China
11.2.1. China Beer Market Revenue (USD Billion) and Forecast By Type, 2020-2032
11.2.2. China Beer Market Revenue (USD Billion) and Forecast By Category, 2020-2032
11.2.3. China Beer Market Revenue (USD Billion) and Forecast By Packaging, 2020-2032
11.2.4. China Beer Market Revenue (USD Billion) and Forecast By Production, 2020-2032
11.3. Japan
11.3.1. Japan Beer Market Revenue (USD Billion) and Forecast By Type, 2020-2032
11.3.2. Japan Beer Market Revenue (USD Billion) and Forecast By Category, 2020-2032
11.3.3. Japan Beer Market Revenue (USD Billion) and Forecast By Packaging, 2020-2032
11.3.4. Japan Beer Market Revenue (USD Billion) and Forecast By Production, 2020-2032
11.4. India
11.4.1. India Beer Market Revenue (USD Billion) and Forecast By Type, 2020-2032
11.4.2. India Beer Market Revenue (USD Billion) and Forecast By Category, 2020-2032
11.4.3. India Beer Market Revenue (USD Billion) and Forecast By Packaging, 2020-2032
11.4.4. India Beer Market Revenue (USD Billion) and Forecast By Production, 2020-2032
11.5. Australia
11.5.1. Australia Beer Market Revenue (USD Billion) and Forecast By Type, 2020-2032
11.5.2. Australia Beer Market Revenue (USD Billion) and Forecast By Category, 2020-2032
11.5.3. Australia Beer Market Revenue (USD Billion) and Forecast By Packaging, 2020-2032
11.5.4. Australia Beer Market Revenue (USD Billion) and Forecast By Production, 2020-2032
11.6. South Korea
11.6.1. South Korea Beer Market Revenue (USD Billion) and Forecast By Type, 2020-2032
11.6.2. South Korea Beer Market Revenue (USD Billion) and Forecast By Category, 2020-2032
11.6.3. South Korea Beer Market Revenue (USD Billion) and Forecast By Packaging, 2020-2032
11.6.4. South Korea Beer Market Revenue (USD Billion) and Forecast By Production, 2020-2032
11.7. Rest of Asia-Pacific
11.7.1. Rest of Asia-Pacific Beer Market Revenue (USD Billion) and Forecast By Type, 2020-2032
11.7.2. Rest of Asia-Pacific Beer Market Revenue (USD Billion) and Forecast By Category, 2020-2032
11.7.3. Rest of Asia-Pacific Beer Market Revenue (USD Billion) and Forecast By Packaging, 2020-2032
11.7.4. Rest of Asia-Pacific Beer Market Revenue (USD Billion) and Forecast By Production, 2020-2032
11.8. Asia-Pacific PEST Analysis
CHAPTER 12. Latin America Beer Market By Country
12.1. Latin America Beer Market Overview
12.2. Brazil
12.2.1. Brazil Beer Market Revenue (USD Billion) and Forecast By Type, 2020-2032
12.2.2. Brazil Beer Market Revenue (USD Billion) and Forecast By Category, 2020-2032
12.2.3. Brazil Beer Market Revenue (USD Billion) and Forecast By Packaging, 2020-2032
12.2.4. Brazil Beer Market Revenue (USD Billion) and Forecast By Production, 2020-2032
12.3. Mexico
12.3.1. Mexico Beer Market Revenue (USD Billion) and Forecast By Type, 2020-2032
12.3.2. Mexico Beer Market Revenue (USD Billion) and Forecast By Category, 2020-2032
12.3.3. Mexico Beer Market Revenue (USD Billion) and Forecast By Packaging, 2020-2032
12.3.4. Mexico Beer Market Revenue (USD Billion) and Forecast By Production, 2020-2032
12.4. Rest of Latin America
12.4.1. Rest of Latin America Beer Market Revenue (USD Billion) and Forecast By Type, 2020-2032
12.4.2. Rest of Latin America Beer Market Revenue (USD Billion) and Forecast By Category, 2020-2032
12.4.3. Rest of Latin America Beer Market Revenue (USD Billion) and Forecast By Packaging, 2020-2032
12.4.4. Rest of Latin America Beer Market Revenue (USD Billion) and Forecast By Production, 2020-2032
12.5. Latin America PEST Analysis
CHAPTER 13. Middle East & Africa Beer Market By Country
13.1. Middle East & Africa Beer Market Overview
13.2. GCC
13.2.1. GCC Beer Market Revenue (USD Billion) and Forecast By Type, 2020-2032
13.2.2. GCC Beer Market Revenue (USD Billion) and Forecast By Category, 2020-2032
13.2.3. GCC Beer Market Revenue (USD Billion) and Forecast By Packaging, 2020-2032
13.2.4. GCC Beer Market Revenue (USD Billion) and Forecast By Production, 2020-2032
13.3. South Africa
13.3.1. South Africa Beer Market Revenue (USD Billion) and Forecast By Type, 2020-2032
13.3.2. South Africa Beer Market Revenue (USD Billion) and Forecast By Category, 2020-2032
13.3.3. South Africa Beer Market Revenue (USD Billion) and Forecast By Packaging, 2020-2032
13.3.4. South Africa Beer Market Revenue (USD Billion) and Forecast By Production, 2020-2032
13.4. Rest of Middle East & Africa
13.4.1. Rest of Middle East & Africa Beer Market Revenue (USD Billion) and Forecast By Type, 2020-2032
13.4.2. Rest of Middle East & Africa Beer Market Revenue (USD Billion) and Forecast By Category, 2020-2032
13.4.3. Rest of Middle East & Africa Beer Market Revenue (USD Billion) and Forecast By Packaging, 2020-2032
13.4.4. Rest of Middle East & Africa Beer Market Revenue (USD Billion) and Forecast By Production, 2020-2032
13.5. Middle East & Africa PEST Analysis
CHAPTER 14. Player Analysis Of Beer Market
14.1. Beer Market Company Share Analysis
14.2. Competition Matrix
14.2.1. Competitive Benchmarking of key players by price, presence, market share, and R&D investment
14.2.2. New Product Launches and Product Enhancements
14.2.3. Mergers And Acquisition In Global Beer Market
14.2.4. Partnership, Joint Ventures and Strategic Alliances/ Sales Agreements
CHAPTER 15. Company Profile
15.1. Anheuser-Busch InBev
15.1.1. Company Snapshot
15.1.2. Business Overview
15.1.3. Financial Overview
15.1.3.1. Revenue (USD Billion), 2022
15.1.3.2. Anheuser-Busch InBev 2022 Beer Business Regional Distribution
15.1.4. Product /Service and Specification
15.1.5. Recent Developments & Business Strategy
15.2. ASAHI BREWERIES, LTD.
15.3. Beijing Yanjing Beer Group Corporation
15.4. Boston Beer Company
15.5. China Resources Breweries
15.6. Carlsberg A/S
15.7. Diageo Plc
15.8. Heineken N.V.
15.9. Kirin Holdings Co. Ltd
15.10. Molson Coors Beverage Company
