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Automotive AR and VR Market (By Device Type: AR Device [Head Mounted Display (HMD), Head Up Display (HUD)], VR Devices [Head Mounted Display, Gesture Control Devices, Projection Based Device]; By Component: Hardware, Software; By Application: AR Applications [ Commercial, Consumer, Aerospace and Defense, Healthcare, Enterprise], VR Applications [Commercial, Consumer, Aerospace and Defense, Healthcare, Enterprise]) - Global Industry Analysis, Market Size, Opportunities and Forecast, 2020 - 2027

Published : Aug 2020

Report ID: ARC2097

Pages : 190

Format : Automotive AR and VR Market (By Device Type: AR Device [Head Mounted Display (HMD), Head Up Display (HUD)], VR Devices [Head Mounted Display, Gesture Control Devices, Projection Based Device]; By Component: Hardware, Software; By Application: AR Applications [ Commercial, Consumer, Aerospace and Defense, Healthcare, Enterprise], VR Applications [Commercial, Consumer, Aerospace and Defense, Healthcare, Enterprise]) - Global Industry Analysis, Market Size, Opportunities and Forecast, 2020 - 2027

Table Of Content:

CHAPTER 1. INDUSTRY OVERVIEW
1.1. Definition and Scope
   1.1.1. Definition of Automotive AR and VR
   1.1.2. Market Segmentation
   1.1.3. List of Abbreviations
1.2. Summary
   1.2.1. Market Snapshot
   1.2.2. Automotive AR and VR Market By Device Type
     1.2.2.1. Global Automotive AR and VR Market Revenue and Growth Rate Comparison By Device Type(2020-2027)
     1.2.2.2. Global Automotive AR and VR Market Revenue Share By Device Type in 2019
     1.2.2.3. AR Device
        1.2.2.3.1. Head Mounted Display (HMD)
        1.2.2.3.2. Head Up Display (HUD)
     1.2.2.4. VR Devices
        1.2.2.4.1. Head Mounted Display
        1.2.2.4.2. Gesture Control Devices
        1.2.2.4.3. Projection Based Device
   1.2.3. Automotive AR and VR Market By Component
     1.2.3.1. Global Automotive AR and VR Market Revenue and Growth Rate Comparison By Component (2020-2027)
     1.2.3.2. Global Automotive AR and VR Market Revenue Share By Component in 2019
       1.2.3.2.1. Hardware
       1.2.3.2.2. Software
   1.2.4. Automotive AR and VR Market By Application
     1.2.4.1. Global Automotive AR and VR Market Revenue and Growth Rate Comparison By Application(2020-2027)
     1.2.4.2. Global Automotive AR and VR Market Revenue Share By Application in 2019
       1.2.4.2.1. AR Applications
          1.2.4.2.1.1. Commercial
          1.2.4.2.1.2. Consumer
          1.2.4.2.1.3. Aerospace and Defense
          1.2.4.2.1.4. Healthcare
          1.2.4.2.1.5. Enterprise
       1.2.4.2.2. VR Applications
          1.2.4.2.2.1. Commercial
          1.2.4.2.2.2. Consumer
          1.2.4.2.2.3. Aerospace and Defense
          1.2.4.2.2.4. Healthcare
          1.2.4.2.2.5. Enterprise
   1.2.5. Automotive AR and VR Market By Geography
     1.2.5.1. Global Automotive AR and VR Market Revenue and Growth Rate Comparison by Geography (2020-2027)
     1.2.5.2. North America Automotive AR and VR Market Revenue and Growth Rate(2020-2027)
     1.2.5.3. Europe Automotive AR and VR Market Revenue and Growth Rate(2020-2027)
     1.2.5.4. Asia-Pacific Automotive AR and VR Market Revenue and Growth Rate(2020-2027)
     1.2.5.5. Latin America Automotive AR and VR Market Revenue and Growth Rate(2020-2027)
     1.2.5.6. Middle East and Africa (MEA) Automotive AR and VR Market Revenue and Growth Rate(2020-2027)

CHAPTER 2. MARKET DYNAMICS AND COMPETITION ANALYSIS
2.1. Market Drivers
2.2. Restraints and Challenges
2.3. Growth Opportunities
2.4. Porter’s Five Forces Analysis
   2.4.1. Bargaining Power of Suppliers
   2.4.2. Bargaining Power of Buyers
   2.4.3. Threat of Substitute
   2.4.4. Threat of New Entrants
   2.4.5. Degree of Competition
2.5. Value Chain Analysis
2.6. Cost Structure Analysis
   2.6.1. Raw Material and Suppliers
   2.6.2. Manufacturing Process Analysis
2.7. Regulatory Compliance
2.8. Competitive Landscape, 2019
   2.8.1. Player Positioning Analysis
   2.8.2. Key Strategies Adopted By Leading Players

CHAPTER 3. MANUFACTURING Automotive AR and VR ANALYSIS
3.1. Capacity and Commercial Production Date of Global Automotive AR and VR Major Manufacturers in 2019
3.2. Manufacturing Plants Distribution of Global Automotive AR and VR Major Manufacturers in 2019
3.3. R&D Status and Manufacturing End-User of Global Automotive AR and VR Major Manufacturers in 2019
3.4. Raw Materials End-Users Analysis of Global Automotive AR and VR Major Manufacturers in 2019

CHAPTER 4. Automotive AR and VR MARKET By Device Type
4.1. Global Automotive AR and VR Revenue By Device Type
4.2. AR Device
   4.2.1. Market Revenue and Growth Rate, 2020 - 2027 ($Million)
   4.2.2. Market Revenue and Forecast, By Region, 2020 - 2027 ($Million)
   4.2.3. Head Mounted Display (HMD)
   4.2.4. Head Up Display (HUD)
4.3. VR Devices
   4.3.1. Market Revenue and Growth Rate, 2020 - 2027 ($Million)
   4.3.2. Market Revenue and Forecast, By Region, 2020 - 2027 ($Million)
   4.2.3. Head Mounted Display
   4.2.4. Gesture Control Devices
   4.2.5. Projection Based Device

CHAPTER 5. Automotive AR and VR MARKET By Component
5.1. Global Automotive AR and VR Revenue By Component
5.2. Hardware
   5.2.1. Market Revenue and Growth Rate, 2020 - 2027 ($Million)
   5.2.2. Market Revenue and Forecast, By Region, 2020 - 2027 ($Million)
5.3. Software
   5.3.1. Market Revenue and Growth Rate, 2020 - 2027 ($Million)
   5.3.2. Market Revenue and Forecast, By Region, 2020 - 2027 ($Million)

CHAPTER 6. Automotive AR and VR MARKET By Application
6.1. Global Automotive AR and VR Revenue By Application
6.2. AR Applications
   6.2.1. Market Revenue and Growth Rate, 2020 - 2027 ($Million)
   6.2.2. Market Revenue and Forecast, By Region, 2020 - 2027 ($Million)
   6.2.3. Commercial
   6.2.4. Consumer
   6.2.5. Aerospace and Defense
   6.2.6. Healthcare
   6.2.7. Enterprise
6.3. VR Applications
   6.3.1. Market Revenue and Growth Rate, 2020 - 2027 ($Million)
   6.3.2. Market Revenue and Forecast, By Region, 2020 - 2027 ($Million)
   6.3.3. Commercial
   6.3.4. Consumer
   6.3.5. Aerospace and Defense
   6.3.6. Healthcare
   6.3.7. Enterprise

CHAPTER 7. NORTH AMERICA Automotive AR and VR MARKET BY COUNTRY
7.1. North America Automotive AR and VR Market Revenue and Growth Rate, 2020 - 2027 ($Million)
7.2. North America Automotive AR and VR Market Revenue Share Comparison, 2020 & 2027 (%)
7.3. U.S.
   7.3.1. U.S. Automotive AR and VR Market Revenue and Forecast By Device Type, 2020 - 2027 ($Million)
   7.3.2. Market Revenue and Forecast By Component, 2020 - 2027 ($Million)
   7.3.3. Market Revenue and Forecast By Application, 2020 - 2027 ($Million)
7.4. Canada
   7.4.1. Market Revenue and Forecast By Device Type, 2020 - 2027 ($Million)
   7.4.2. Market Revenue and Forecast By Component, 2020 - 2027 ($Million)
   7.4.3. Market Revenue and Forecast By Application, 2020 - 2027 ($Million)

CHAPTER 8. EUROPE SMART REFRIGERATOR MARKET BY COUNTRY
8.1. Europe Automotive AR and VR Market Revenue and Growth Rate, 2020 - 2027 ($Million)
8.2. Europe Automotive AR and VR Market Revenue Share Comparison, 2020 & 2027 (%)
8.3. UK
   8.3.1. Market Revenue and Forecast By Device Type, 2020 - 2027 ($Million)
   8.3.2. Market Revenue and Forecast By Component, 2020 - 2027 ($Million)   
   8.3.3. Market Revenue and Forecast By Application, 2020 - 2027 ($Million)
8.4. Germany
   8.4.1. Market Revenue and Forecast By Device Type, 2020 - 2027 ($Million)
   8.4.2. Market Revenue and Forecast By Component, 2020 - 2027 ($Million)
   8.4.3. Market Revenue and Forecast By Application, 2020 - 2027 ($Million)
8.5. France
   8.5.1. Market Revenue and Forecast By Device Type, 2020 - 2027 ($Million)
   8.5.2. Market Revenue and Forecast By Component, 2020 - 2027 ($Million)
   8.5.3. Market Revenue and Forecast By Application, 2020 - 2027 ($Million)
8.6. Spain
   8.6.1. Market Revenue and Forecast By Device Type, 2020 - 2027 ($Million)
   8.6.2. Market Revenue and Forecast By Component, 2020 - 2027 ($Million)
   8.6.3. Market Revenue and Forecast By Application, 2020 - 2027 ($Million)
8.7. Rest of Europe
   8.7.1. Market Revenue and Forecast By Device Type, 2020 - 2027 ($Million)
   8.7.2. Market Revenue and Forecast By Component, 2020 - 2027 ($Million)
   8.7.3. Market Revenue and Forecast By Application, 2020 - 2027 ($Million)

CHAPTER 9. ASIA-PACIFIC Automotive AR and VR MARKET BY COUNTRY
9.1. Asia-Pacific Automotive AR and VR Market Revenue and Growth Rate, 2020 - 2027 ($Million)
9.2. Asia-Pacific Automotive AR and VR Market Revenue Share Comparison, 2020 & 2027 (%)
9.3. China
   9.3.1. Market Revenue and Forecast By Device Type, 2020 - 2027 ($Million)
   9.3.2. Market Revenue and Forecast By Component, 2020 - 2027 ($Million)
   9.3.3. Market Revenue and Forecast By Application, 2020 - 2027 ($Million)
9.4. Japan
   9.4.1. Market Revenue and Forecast By Device Type, 2020 - 2027 ($Million)
   9.4.2. Market Revenue and Forecast By Component, 2020 - 2027 ($Million)
   9.4.3. Market Revenue and Forecast By Application, 2020 - 2027 ($Million)
9.5. India
   9.5.1. Market Revenue and Forecast By Device Type, 2020 - 2027 ($Million)
   9.5.2. Market Revenue and Forecast By Component, 2020 - 2027 ($Million)
   9.5.3. Market Revenue and Forecast By Application, 2020 - 2027 ($Million)
9.6. Australia
   9.6.1. Market Revenue and Forecast By Device Type, 2020 - 2027 ($Million)
   9.6.2. Market Revenue and Forecast By Component, 2020 - 2027 ($Million)
   9.6.3. Market Revenue and Forecast By Application, 2020 - 2027 ($Million)
9.7. South Korea
   9.7.1. Market Revenue and Forecast By Device Type, 2020 - 2027 ($Million)
   9.7.2. Market Revenue and Forecast By Component, 2020 - 2027 ($Million)
   9.7.3. Market Revenue and Forecast By Application, 2020 - 2027 ($Million)
9.8. Rest of Asia-Pacific
   9.8.1. Market Revenue and Forecast By Device Type, 2020 - 2027 ($Million)
   9.8.2. Market Revenue and Forecast By Component, 2020 - 2027 ($Million)
   9.8.3. Market Revenue and Forecast By Application, 2020 - 2027 ($Million)

CHAPTER 10. LATIN AMERICA Automotive AR and VR MARKET BY COUNTRY
10.1. Latin America Automotive AR and VR Market Revenue and Growth Rate, 2020 - 2027 ($Million)
10.2. Latin America Automotive AR and VR Market Revenue Share Comparison, 2020 & 2027 (%)
10.3. Brazil
   10.3.1. Market Revenue and Forecast By Device Type, 2020 - 2027 ($Million)
   10.3.2. Market Revenue and Forecast By Component, 2020 - 2027 ($Million)
   10.3.3. Market Revenue and Forecast By Application, 2020 - 2027 ($Million)
10.4. Mexico
   10.4.1. Market Revenue and Forecast By Device Type, 2020 - 2027 ($Million)
   10.4.2. Market Revenue and Forecast By Component, 2020 - 2027 ($Million)
   10.4.3. Market Revenue and Forecast By Application, 2020 - 2027 ($Million)
10.5. Rest of Latin America
   10.5.1. Market Revenue and Forecast By Device Type, 2020 - 2027 ($Million)
   10.5.2. Market Revenue and Forecast By Component, 2020 - 2027 ($Million)
   10.5.3. Market Revenue and Forecast By Application, 2020 - 2027 ($Million)

CHAPTER 11. MIDDLE EAST & AFRICA Automotive AR and VR MARKET BY COUNTRY
11.1. Middle East & Africa Automotive AR and VR Market Revenue and Growth Rate, 2020 - 2027 ($Million)
11.2. Middle East & Africa Automotive AR and VR Market Revenue Share Comparison, 2020 & 2027 (%)
11.3. GCC
   11.3.1. Market Revenue and Forecast By Device Type, 2020 - 2027 ($Million)
   11.3.2. Market Revenue and Forecast By Component, 2020 - 2027 ($Million)
   11.3.3. Market Revenue and Forecast By Application, 2020 - 2027 ($Million)
11.4. South Africa
   11.4.1. Market Revenue and Forecast By Device Type, 2020 - 2027 ($Million)
   11.4.2. Market Revenue and Forecast By Component, 2020 - 2027 ($Million)
   11.4.3. Market Revenue and Forecast By Application, 2020 - 2027 ($Million)
11.5. Rest of Middle East & Africa
   11.5.1. Market Revenue and Forecast By Device Type, 2020 - 2027 ($Million)
   11.5.2. Market Revenue and Forecast By Component, 2020 - 2027 ($Million)
   11.5.3. Market Revenue and Forecast By Application, 2020 - 2027 ($Million)

CHAPTER 12. COMPANY PROFILE
12.1. Microsoft Corp.
   12.1.1. Company Snapshot
   12.1.2. Overview
   12.1.3. Financial Overview
   12.1.4. Product Portfolio
   12.1.5. Key Developments
   12.1.6. Strategies
12.2. Robert Bosch GmbH
   12.2.1. Company Snapshot
   12.2.2. Overview
   12.2.3. Financial Overview
   12.2.4. Product Portfolio
   12.2.5. Key Developments
   12.2.6. Strategies
12.3. Continental AG
   12.3.1. Company Snapshot
   12.3.2. Overview
   12.3.3. Financial Overview
   12.3.4. Product Portfolio
   12.3.5. Key Developments
   12.3.6. Strategies
12.4. Volkswagen AG
   12.4.1. Company Snapshot
   12.4.2. Overview
   12.4.3. Financial Overview
   12.4.4. Product Portfolio
   12.4.5. Key Developments
   12.4.6. Strategies
12.5. Unity Technologies ApS
   12.5.1. Company Snapshot
   12.5.2. Overview
   12.5.3. Financial Overview
   12.5.4. Product Portfolio
   12.5.5. Key Developments
   12.5.6. Strategies
12.6. Visteon Corp.
   12.6.1. Company Snapshot
   12.6.2. Overview
   12.6.3. Financial Overview
   12.6.4. Product Portfolio
   12.6.5. Key Developments
   12.6.6. StrategiesTorpedo Inc.
12.7. Hyundai Motor Group
   12.7.1. Company Snapshot
   12.7.2. Overview
   12.7.3. Financial Overview
   12.7.4. Product Portfolio
   12.7.5. Key Developments
   12.7.6. Strategies
12.8. HTC Corp.
   12.8.1. Company Snapshot
   12.8.2. Overview
   12.8.3. Financial Overview
   12.8.4. Product Portfolio
   12.8.5. Key Developments
   12.8.6. Strategies
12.9. DAQRI
   12.9.1. Company Snapshot
   12.9.2. Overview
   12.9.3. Financial Overview
   12.9.4. Product Portfolio
   12.9.5. Key Developments
   12.9.6. Strategies
12.10. Others
   12.10.1. Company Snapshot
   12.10.2. Overview
   12.10.3. Financial Overview
   12.10.4. Product Portfolio
   12.10.5. Key Developments
   12.10.6. Strategies

CHAPTER 13. RESEARCH APPROACH
13.1. Research Methodology
   13.1.1. Initial Data Search
   13.1.2. Secondary Research
   13.1.3. Primary Research
13.2. Assumptions and Scope

Frequently Asked Questions

What is the main driver of automotive AR and VR market?

The advent of connectivity technological advancements is expected to drive the growth of the automotive AR and VR market.

Which factor restrains the growth of automotive AR and VR market?

High dependence on internet connectivity is a major factor expected to restraint the growth of the market.

What will be the market value of automotive AR and VR in 2027?

The market value of automotive AR and VR is anticipated to be around US$ 55,000 Mn in 2027.

What will be the CAGR of automotive AR and VR market?

It is anticipated to grow around 77% CAGR amid the forecast period.2020-2027

Who are the key players in the market?

The key players operating in automotive AR and VR markets are Microsoft Corp., Robert Bosch GmbH, Continental AG, Volkswagen AG, Unity Technologies ApS, Visteon Corp., Hyundai Motor Group, HTC Corp., DAQRI, WayRay AG, and other.

Which region is projected to grow at a fastest rate during the forecast period?

North America is projected to grow at a fast pace during forecast period from 2020-2027.

Which region held the maximum share of the automotive AR and VR market?

Asia Pacific held maximum share in 2019.

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