Maternity Activewear Market Size Projected to Garner USD 11.9 Billion by 2032 growing at 5.8% CAGR - Exclusive Report by Acumen Research and Consulting

The Global Maternity Activewear Market Size is predicted to reach USD 11.9 Billion by 2032 from USD 7.2 Billion in 2023, at a CAGR of 5.8% between 2024 and 2032, as per the Acumen Research and Consulting In recent years, there has been a noticeable surge in the popularity and use of maternity activewear among pregnant women. This trend reflects a broader shift towards prioritizing comfort, functionality, and style during pregnancy. Maternity activewear offers a range of benefits for expectant mothers, including support for their changing bodies, enhanced comfort during physical activity, and the flexibility to maintain an active lifestyle throughout pregnancy. One key factor driving the increased use of maternity activewear is the growing awareness of the importance of staying active during pregnancy. Medical professionals often recommend regular exercise for pregnant women to promote overall health and well-being, manage weight gain, and reduce the risk of complications. Maternity activewear is specifically designed to accommodate a pregnant woman's changing shape, providing support for the belly, breasts, and back, while allowing for freedom of movement. This specialized clothing enables expectant mothers to engage in a variety of activities, from prenatal yoga and Pilates to low-impact workouts and leisurely walks, with comfort and confidence. Moreover, the fashion industry has responded to the demand for stylish maternity activewear, offering a wide range of options that combine functionality with on-trend designs. This has empowered pregnant women to express their personal style and feel good about their appearance while staying active. Maternity Activewear Market Statistics Global maternity activewear market value was worth USD 7.2 Billion in 2023, with a 5.8% CAGR from 2024 to 2032 North America maternity activewear market share occupied around 32% in 2023 By product type, the outerwear segment captured the majority share of the market in 2022 By sales channel, the online retailers segment is expected to show noticeable growth during the predicted period Growing demand for stylish and functional maternity activewear, propel the maternity activewear market revenue Access Table Of Content: https://www.acumenresearchandconsulting.com/table-of-content/maternity-activewear-market Maternity Activewear Market Trends The maternity activewear market has experienced significant growth in recent years, fueled by several key factors. One major driver is the increasing number of women participating in regular exercise and fitness activities during pregnancy. As awareness of the benefits of staying active while pregnant continues to rise, so does the demand for specialized activewear that provides both support and comfort for expectant mothers. This growing market has prompted activewear brands to expand their offerings to cater specifically to pregnant women, further fueling the sector's growth. Additionally, advancements in fabric technology and design have contributed to the expansion of the maternity activewear market. Manufacturers are now able to create garments that offer the necessary stretch and support to accommodate a pregnant woman's changing body shape while still maintaining breathability and moisture-wicking properties. These innovations have made maternity activewear more comfortable and functional than ever before, appealing to a broader range of pregnant women looking to stay active throughout their pregnancy journey. Moreover, the rise of online shopping and e-commerce platforms has made it easier for expectant mothers to access a wider variety of maternity activewear options. Maternity Activewear Market Segmentation Acumen Research and Consulting has segmented the global maternity activewear market by product type, material type, sales channel, and region. By product type, the industry is categorized into outerwear (tops, bottom, tunics, dresses, and others), innerwear (camisoles, lingeries, and others), and nightwear  By material type, the market is divided into cotton, polyester, nylon, spandex, synthetic, and others By sales channel, the market is bifurcated into wholesalers/distributors, specialty stores, hypermarkets/supermarkets, online retailers, multi-brand stores, and others By region, the market is classified into Asia-Pacific, Latin America, North America, Europe, and the MEA Maternity Activewear Market Regional Overview According to the maternity activewear industry analysis, the Asia-Pacific region is emerging as a significant growth market for maternity activewear, driven by several key factors. One of the primary drivers is the region's rapidly expanding middle class and increasing disposable incomes, particularly in countries like China, India, and South Korea. As more women in these countries gain access to higher-quality healthcare and adopt Western lifestyle trends, there's a growing awareness of the importance of staying active during pregnancy, fueling demand for maternity activewear. Moreover, cultural attitudes toward pregnancy and maternity are evolving in many parts of Asia-Pacific, with a greater emphasis on maternal health and well-being. Traditionally, pregnancy was often viewed as a time to rest and avoid strenuous activity. However, there's now a growing recognition among women and healthcare professionals alike that staying active during pregnancy can have numerous benefits for both mother and baby.  Maternity Activewear Market Players Some of the prominent maternity activewear market companies are Motherhood Maternity, Ingrid & Isabel, Seraphine, FittaMamma, Active Truth, Cake Maternity, Noppies, Mumberry, PinkBlush Maternity, Boob Design, Gap Maternity, and Beyond Yoga (Maternity Collection). 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