Digestive Health Products Market Size - Global Industry, Share, Analysis, Trends and Forecast 2022 - 2030
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The Global Digestive Health Products Market Size accounted for USD 38,416 Million in 2021 and is estimated to achieve a market size of USD 72,953 Million by 2030 growing at a CAGR of 7.6% from 2022 to 2030. One of the primary reasons driving the digestive health products market value is the rising demand for nutritious and fortifying food additives. Furthermore, growing awareness of gut health, combined with the availability of medical data over the Internet, is adding considerably to the digestive health products market growth.
Digestive Health Products Market Report Key Highlights
- Global digestive health products market revenue is estimated to expand by USD 72,953 million by 2030, with a 7.6% CAGR from 2022 to 2030.
- North America region accounted for over 34% of the digestive health products market shares in 2021
- Asia-Pacific digestive health products market growth will observe highest CAGR from 2022 to 2030
- Based on ingredient, probiotics segment accounted for over 86% of the overall market share in 2021
- Among application, dairy products segment engaged more than 73% of the total market share
- Increasing public awareness of the benefits of probiotics, drives the digestive health products market size
Digestive health products are a range of products designed to enhance the functioning of the digestive tract. Different elements of the digestive tract need significant maintenance due to their sensitivity and their importance in overall health. Digestive health products are primarily designed to keep healthy acid levels in the stomach within their optimum levels and to boost healthy intestinal bacteria which play a critical role in the absorption and digestion of all food nutrients.
Global Digestive Health Products Market Trends
Market Drivers
- Increasing demand for nutritious and fortifying food ingredients
- Growing prevalence of diseases and gastrointestinal tract ailments
- Increasing public awareness of the benefits of probiotics
- Rising awareness among the public of gut health
Market Restraints
- Strict regulatory restrictions
- Expensive R&D for developing new probiotic strains
Market Opportunities
- Increasing geriatric population
- Rise in consciousness among the customers
Digestive Health Products Market Report Coverage
| Market | Digestive Health Products Market |
| Digestive Health Products Market Size 2021 | USD 38,416 Million |
| Digestive Health Products Market Forecast 2030 | USD 72,953 Million |
| Digestive Health Products Market CAGR During 2022 - 2030 | 7.6% |
| Digestive Health Products Market Analysis Period | 2018 - 2030 |
| Digestive Health Products Market Base Year | 2021 |
| Digestive Health Products Market Forecast Data | 2022 - 2030 |
| Segments Covered | By Ingredient, By Application, And By Geography |
| Regional Scope | North America, Europe, Asia Pacific, Latin America, and Middle East & Africa |
| Key Companies Profiled | Nestle SA, BASF SE, Arla Foods Inc., Bayer AG, E. I. DuPont Nemours and Company, Danone SA, Hansen Holding, Yakult Honsha Co. Ltd., PepsiCo Inc., Cargill Inc., and General Mills |
| Report Coverage |
Market Trends, Drivers, Restraints, Competitive Analysis, Player Profiling, Regulation Analysis |
Increased demand for nutritional and food supplements is the key driver of the market. Increasing awareness of the positive effects of probiotics will also increase the demand for digestive health products, thus supporting market growth. Benefits such as intestinal flora being known to be controlled by yogurt and other probiotics, cardiovascular diseases (CVD) are said to be cured in products rich in omega-3 and other fatty acids, and carotenoids like beta-carotene claim to have anti-carcinogenic properties to help prevent diseases associated with oxidative damage like cancer. This will additionally support market growth.
In addition, a significant increase in food expenditure is fueling market growth in emerging economies. Lack of awareness regarding the benefits of digestive health products and probiotics products in the developing regions will limit the growth of the global digestive products market. Digestive health products help combat bad bacteria and enhance immunity through the improvement of intestinal health. Probiotic yogurts are among the few commonly used digestive health products. Increased awareness of its health benefits drives market growth, as consumers are willing to pay extra for better health. In emerging regions such as China, Russia, Brazil, and India, healthcare expenditures are growing significantly due to the large number patient pool. The rising population, disposable income, and increased awareness of the efficacy of probiotics for the immune system are anticipated to fuel market growth in the near future.
Digestive Health Products Market Segmentation
The worldwide digestive health products market segmentation is based on the ingredient, application, and geography.
Digestive Health Products Market By Ingredient
- Probiotics
- Prebiotics
- Food Enzymes
According to the digestive health products industry analysis, the probiotic ingredient segment dominated the market in 2021. Due to the rising demand from consumers, the probiotic ingredient emerged as the largest raw material segment. The segment will be further driven by advances in production technology and higher R&D expenditure from major companies. Furthermore, awareness of the health benefits offered by these products, such as an improved immune system, will fuel the growth of the market in future years.
Due to the increased demand for digestive enzyme supplements that replace degraded enzymes within the body, the segment is projected to grow rapidly over the forecast period. Multiple functionalities of dietary enzymes coupled with growing demand for crop-based enzymes will increase the market during the forecast years. In dairy sectors, for products such as yogurt, ice-creams, etc. food enzymes are mainly used. However, the growth of the segment is limited as the safety regulations are not consistent.
Digestive Health Products Market By Application
- Dairy Products
- Non-Alcoholic Beverages
- Bakery & Cereals
- Supplements
- Others
According to the digestive health products market forecast, the dairy products segment leads the market and is willing to keep dominant in the coming years. Rising demand for foods such as yogurt, and milk, among others has led the dairy products market. In addition, the demand has been stimulated by unhealthy food habits, sedentary lifestyles, and increased consumer awareness of nutritional dairy products. Supplements were the second largest segment in 2021 and are expected to grow rapidly during the prediction period. The increasing importance of active lifestyles and positive prospects for nutrition and health have a crucial role in promoting the use of supplements.
Non-Alcoholic beverages hold a significant share in the global market and are anticipated to rise at a considerable rate during the forecast phase owing to factors such as; drinks without alcohol increasing in popularity because they offer no harmful effects alcohol. They serve their alcoholic counterparts as a healthy replacement. The positive effects of non-alcoholic beer during breastfeeding are well known. It also helps to alleviate anxiety and leads to better sleep. It has good stress relief and has shown signs of cancer control, which is also beneficial for cardiac health.
Digestive Health Products Market Regional Outlook
North America
- U.S.
- Canada
Europe
- U.K.
- Germany
- France
- Spain
- Rest of Europe
Asia-Pacific
- India
- Japan
- China
- Australia
- South Korea
- Rest of Asia-Pacific
Latin America
- Brazil
- Mexico
- Rest of Latin America
The Middle East & Africa
- South Africa
- GCC Countries
- Rest of the Middle East & Africa (ME&A)
North America Dominates The Global Market For Digestive Health Products
The demand in North America has been stimulated by an increase in awareness of digestive health products. In addition, the government has provided a number of opportunities for growth in the region to promote development and technological advances such as there favorable policies in the U.S. regarding the usage of health products to ensure the well-being of their citizens. North American markets have been boosted by factors such as technological advances, the swift delivery of products, and an abundance of health specialties. Due to the high demand for specific, flavored, and cheap food products, bakery and dairy products are expected to remain the dominant segments of the US market.
As a major participant to introduce their brands to untapped economies in Southeast Asian countries, the Asia-Pacific regional market is anticipated to increase in terms of product demand. With greater population bases in these economies, China and India are one of the largest markets in the Asia-Pacific market. Increased awareness of the health benefits of these products will also stimulate growth in the region during the forecast period.
The top three reasons for the growth are the aging population, increasing health awareness, and higher disposable income. The strong growth of the digestive health products market in Latin America is expected to continue. In Latin America, vitamins are the major dietary supplement products; however, prebiotics and probiotic products are growing quickly as well. In Mexico, people use vitamin and mineral supplements for general health. Women use specialty supplements at significantly higher rates than men. All these factors help Latin America to rise at a considerable pace during the forecasting period.
Digestive Health Products Market Players
Some of the top digestive health products market companies offered in the professional report includes Nestle SA, BASF SE, Arla Foods Inc., Bayer AG, E. I. DuPont Nemours and Company, Danone SA, Hansen Holding, Yakult Honsha Co. Ltd., PepsiCo Inc., Cargill Inc., and General Mills.